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Augmented reality firm gets $1m cash injection

to create and marketers on the whole remain unconvinced about the return they deliver on the investment. A ... will result in marketing spend on augmented reality campaigns leaping from $6 million ( 3.7 million) this year ...

Marketers prefer Facebook to other social sites

LONDON - Facebook is the preferred social network for marketers with more than half of US online...As of April this year, Facebook was marketers' favourite site, with 56.8 per cent of the largest US online retailers maintaining some kind of a presense on the site. It was followed by video-sharing website YouTube, with 41.4 per cent of retailers having a presence, and MySpace, with 28.6 per cent ...

Revolution's top ten tweeters #13

's the usual list of people to follow in the digital industry. Happy Halloween anyway....@scobleizer Geek and technology enthusiasm from a blogger who grew up in Silicon Valley. @TomGriffola Digital Marketing Bod: SEO, social media, design. Rugby nut: Wales, Ospreys Quins(!). Guitar player, music lover. @shinyashley Social media entrepreneur. Director of Shiny Media ...

Blinkx signs deal to secure ad spend

with Smartclip because we believe they have proven expertise and a track record of success in the European market ...

Young will abandon social media if brands get too pushy

of future goods and services, discuss market issues and draw attention to new products and initiatives ... to 31 per cent of Facebook users Christian Howes, digital solutions architect at Webtrends, said ...

Android gunning for iPhone following surge in apps

Khalaf, president and chief executive officer of Flurry, said: "Flurry market data shows that Android ...

Google and Disney are the web's most connected brands

with consumers across new media channels. Connectedness is an approach to marketing within networks that focuses ...

Vevo gains momentum in the US with telecoms deal

AT T provides landlines and mobile phone connections to Americans, as well as internet services and digital television. It has signed a branding and marketing agreement with Vevo to "support Vevo's comprehensive services across multiple connected platforms". Terms were not disclosed. News of the deal comes ...

Samsung opens app fund to developers and brands

The electronics company is teaming up with Handmark, which makes mobile apps, to create the fund, which aims to generate 'market-changing game ideas'. The fund is open to companies, individual developers and brands. Those who submit winning ideas will receive as much as $250,000 ( 153,000) to develop ...

Russell Athletic launches UK comeback with 80s viral

LONDON - Sportswear brand Russell Athletic is marking its return to the UK market with a 1980s...the UK market back to its US roots. ...

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