04 Jun 2007
From online trading systems to extranets and business-focused marketing campaigns, the revolution...Revolution Awards winners: Best Use of New Media for Business
Marketing Best Business-to-Business Service B2B (1998-2007)
2007 - Easiteach Easy Guide
Client: RM
Agency: Squeeze Digital
2006 ...
Client: NatWest
Agency: In-house
2004 - Google AdSense
2003 - Overture UK
2002 - E-marketing ...
09 Feb 2004
| by Emily Booth
, how is negative publicity affecting the digital industry and is it, as a whole, doing enough about it?
Jean-Paul Edwards head of media futures, Manning Gottlieb OMD, and member of the IPA Digital Marketing ...
and decisively.
Andrew Jones managing partner, Aerodeon
Digital is stronger than ever, particularly mobile ...
23 May 2001
| by STOVIN HAYTER, editor-in-chief of Revolution UK US
. As CRM grows, it will mark a fundamental change for marketers. We
used to be exhorted all the time ...
promising
to make one-to-one marketing and relationship marketing a reality.
Isn't that what we ...
lip-service to the web, they still lack the experience that online
marketers have gained ...
16 Aug 2000
| by Ravi Chandiramani.
Independent Digital has dropped DoubleClick and appointed rival sales
Šhouse AdLINK to sell ads...Independent Digital has dropped DoubleClick and appointed rival sales
Šhouse AdLINK to sell ads ...
that will increase our sales and brand awareness,
Šsaid Paul Simon, commercial marketing manager at Independent Digital.
He added that the deal would give it access to AdLINK s contacts with
Šagencies ...
15 Mar 2000
's digital operations in both the b2c and b2b markets. Emap chief executive Kevin Hand said: "It...'s digital operations in both the b2c and b2b markets. Emap chief executive Kevin Hand said: "It is important that the chief executive of Emap Digital has the experience of both consumer and business markets ...
Emap's interactive arm Emap Digital has recruited Paul Keenan as its chief executive. Formerly ...
19 Jan 2000
JWT Europe's new digital communications division, first revealed in Revolution last week...JWT Europe's new digital communications division, first revealed in Revolution last week, will be branded digital@jwt and "speak with one voice", said managing director David King. To begin with, the agency will concentrate on web, WAP and digital TV and will continue to use companies in the WPP network ...
31 Oct 1999
, more of the marketing onus in now on keeping them: keeping them happy and keeping them buying ...
techniques, all of which have strong marketing dimensions. And as one would expect, it is an area rich ...
of all, there is "relationship marketing". This fairly broad term is an important component of CRM ...