McDonald's challenges perceptions with first viral work
08 Oct 2003 | by Emily Booth,
viral marketing campaign....marketing firm Campus Marketing. They will run throughout the autumn term. A McDonald's spokesman said ...
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Jobs | Agency Showcase | Ad creativeONLINE PR: Your reputation is online
04 Mar 2004 | by Caspar van Vark
of the online market and its segmentation. At first, the internet was just one huge space, which made it hard ... place," says Cook. "And the principle of a lot of marketing communication is to get the right message ... yourself, and start marketing it," says Owen. "A lot of people with those grievances aren't particularly ...
Lastminute.com joins Orangina competition
20 Jun 2001 | by MARK SWENEY
," said Sep Riahi, global marketing director at lastminute.com. "As a lifestyle brand, this works for us ...
Barbox set to extend its services
06 Jun 2001
, head of e-marketing and content development at barbox. The company has 6,500 customers using its ...
Tesco seeks online staff as three team members leave.
29 Mar 2000
. The supermarket chain's former head of online marketing, Helen Bridgett, has joined internet gardening start...Tesco is looking to beef up its e-commerce team following the departure of three key staff. The supermarket chain's former head of online marketing, Helen Bridgett, has joined internet gardening start-up Greenfingers.com as chief executive, and TescoNet brand manager Debbie Bond has joined her on the team as e ...
