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From brief to browser: KitKat

26 Mar 2009 | by Staff

Brief Nestl planned to invest in digital marketing for the first time as part of its ... '. Pitching agencies were asked to combine a branded website, online ad campaign and other digital marketing ... the fact that many FMCG brands are now gravitating towards digital marketing. Pitch Following ...

Joshua adds digital task to Nescafe duties

12 Jan 2007 | by by Danielle Long

LONDON - Nescafe has appointed digital and direct marketing agency Joshua G2 to redesign...The agency will be responsible for creating a digital platform that will integrate all ... Joshua because they demonstrated a clear grasp of our brand and the potential for digital media to bring it alive. Nick Whillis, client head for Nescafe at Joshua, said: Digital strategy is increasingly ...

 

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