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Deals: Hasgrove acquires online agency Amaze

Pan-European marketing group Hasgrove has acquired Cheshire-based online agency Amaze for £600

Tesco loyalty scheme targets fashion fans

venture that we - and we believe any fashion retailer - has ever made into online relationship marketing ... . Fashionfile is opt-in and interactive, and email marketing will target consumers with offers and information ...

Swamp at Brahm swoops on Stott

years, managing the brand and ATL advertising, CRM and email marketing. In his new role at Swamp ...

Cornhill hires TBG in online growth plan

The insurance company Cornhill Direct has appointed digital agency TBG as it makes online integral...TBG will manage display marketing for all of Cornhill's car and home insurance sectors. The first stage of activity is to be delivered by the end of December, in a deal worth an initial £500,000, with the business growing into a multi-million account in 2008. The campaign will focus on direct response ...

Swiftcover.com plots blog conversations

an interesting online journey. The company has a number of digital projects underway to encourage click ... Shortle, marketing director at Swiftcover.com, said: "Because we are an online-only business, Swiftcover ...

Case study: Mortgage Brain can read your mind

of operations and marketing at Mortgage Brain. Founded in 1986, Mortgage Brain supplies a range of software ... - enables intermediaries to source information on home loans from every lender operating in the UK market ... sizeable slice of a niche market and, as things stand, its products are used by around half of Britain ...

Comment: Financial services should rebuild trust via the web

to purchase, personal finance sites such as This Is Money cater to this market perfectly. Their impartiality ... relationships with, and marketing to, IFAs, some of those banks and insurance companies have made more headway ...

Deals: Mission Marketing Group acquires marketing agency Story

The Mission Marketing Group has acquired Edinburgh-based marketing agency Story for around £13.5m

Account wins

Sapient Interactive has been named as the lead digital agency by European online gaming service...marketing following a competitive pitch against several traditonal, digital and search specialist agencies. ... Kwik-Fit has appointed TBG London as its digital media agency, to promote Kwik-Fit Insurance via display advertising. Equi=Media has won the esure digital media and search account folllowing a four ...

Deals: Publicis Groupe acquires Wcube agency

Publicis Groupe has acquired French independent digital agency Wcube, which will be rebranded

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