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Smartphone wars: Blackberry outsells iPhone in UK

. And there is still a large market to target with just one in seven Britons owning a smartphone. Due to the growth of Apple and RIM, Nokia no longer enjoys a majority share of the smartphone market in the UK: the Finnish ... manufacturers by share of UK smartphone market: Rank Manufacturer Q3 no. of UK smartphone owners (000s ...

Coke and McDonald's sign up to CoTweet

service and measure the impact of outbound marketing." Earlier this year CoTweet revealed it had raise $1 ...

Teens don't tweet: Twitter growth not fuelled by youth

-indexes on the youth market by 36 per cent. While Twitter has grown massively in the past six months - it is now used ...

Email marketing set to 'balloon' over next five years

LONDON - Spam filters be warned, new research predicts the amount email marketing is due to explode...of social email accounts will fuel the use of email by direct marketing professionals, the company said in its annual Email Marketing Forecast. David Daniels, Forrester analyst, said: "By 2014 direct marketers will waste $144m on emails that never reach their primary target. Successful direct marketing pros ...

Comment: Yes, integration is the key. But, why is it so difficult?

Everyone is talking integration. Marketers are telling service providers they want integration...Marketers continue to hire separate agencies for TV, direct, promotions and digital, while agencies still have separate departments for each one. How can marketers expect successful, integrated ... react fast to changing industry needs. Marketers need to change the way they think and approach ...

Breast cancer charity hires Harvest for search activity

LONDON - Breakthrough Breast Cancer has appointed online marketing agency Harvest Digital to handle...The appointment will include Harvest Digital managing keyword creation, optimisation and bidding ... . The appointment announcement links in with the launch of Breakthrough's integrated marketing activity for Breast ... marketing activity will link through to a landing page on the charity site which features calls to action ...

Group360 launches digital direct marketing division

LONDON - Marketing communications company Group360 has launched a digital direct marketing division...marketing agency Communique360, and will offer website build and design, e-commerce business solutions and online marketing including banner advertising, SMS, e-CRM and sponsored search. The digital arm has ... marketing campaigns", Tim Petherbridge, CEO of Group360, said. Petherbridge added that Liquid360 would ...

I-level appoints Suchet to head up marketing activity

LONDON - Digital media agency i-level has appointed Peter Suchet as marketing director across both...Suchet will be responsible for all marketing activity across the i-level group. He replaces Alex Marks, who joined MSN as head of trade marketing in July. Suchet joins from online direct marketing ... the paper's first sports marketing division and led the team that created Fantasy Football and Fantasy ...

Advertising.com launches service that tracks users visits

to strategically place ads in front of "in-market" consumers who are seriously considering the purchase of a new ...

Global Beach hires Mercedes CRM expert

LONDON - Digital marketing group Global Beach has hired Jackie Lawton, the former national retail

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