23 Oct 2009
| by Victoria Furness
at last count, including services from Google Maps to AdWords and Google Docs. Digital marketing agency ...
wants to make marketing information - such as a customer's favourites' - available, too, and open up ...
. Facebook, Twitter, Amazon, eBay, Betfair and 7Digital are just a few to have embraced openness, and all ...
23 Oct 2009
| by Staff
NEW YORK - Mobile handsets will cause the global augmented reality market to grow from around $6..., but those businesses will be overshadowed by the mass-market dynamics of mobile handset application sales ...
23 Oct 2009
| by Jim McNiven
and delve into the gaming market, which they've done with mixed success (primarily the Lego Star Wars ...
23 Oct 2009
| by Elizabeth Clifford-Marsh
LONDON - Volkswagen is hinging all its marketing efforts for its new GTI model on an iPhone app.... It also includes a virtual showroom and dealership locator Charlie Taylor, general manager of digital marketing at Volkswagen of America, said the app is aimed at young, tech savvy drivers. "With ...
22 Oct 2009
| by Doug Platts
into their search results will have a big impact on the search marketing industry. Doug Platts, head of natural.... Search has driven a lot of the growth in digital marketing over the last few months and years - if we ...
, and these deals have potentially massive implications for the sector. One of the big issues for travel marketers ...
. This is going to fundamentally change with these deals. The attractions of marketing via the newly ...
22 Oct 2009
| by Elizabeth Clifford-Marsh
to its virtual market place.
21 Oct 2009
| by Jennifer Whitehead
LONDON - Glasgow 2014 has appointed local agency Dog Digital to develop a website and digital...stage. The final site will go live next March. John Donnelly, director of marketing and sponsorship at Glasgow 2014, said: "Dog Digital responded with a consistently high quality and detailed proposal, which left the Organisiing Committee in no doubt that they are our ideal partner agency." Dog Digital ...
21 Oct 2009
| by Andrew McCormick
, director at the office of digital communications and social media at Coke. The group leaves Madrid on 1 ...
20 Oct 2009
| by Jennifer Whitehead
by the marketing agency Collective....veteran of digital services at the BBC, where he launched iPlayer. He was also in charge of Project ...
19 Oct 2009
| by Jennifer Whitehead
cinema and marketing experiences. Mehdi Tayoubi, Dessault's director of interactive strategy, said of the partnership: "The future of marketing in all sectors and naturally also in the entertainment industry is about brand experiences or what we call experiential marketing. Our 3D tools are very well positioned to serve ...