01 Feb 2003
| by CARL WHITE, European managing director of digital marketing firm ValueClick
from it. It focuses on its target market well and is packed with good content. And as part ...
.
Perhaps it misses an opportunity to draw in those beyond its target market here, as it's important ...
.com had a 14.5 per cent market share of visits to snow sports sites and a 16.5 per cent share of page ...
LONDON - Joe Sikorsky, digitalmarketing manager at British Airways, has left the company, citing a...on the design and editorial team of BA.com and will take the new title of digital and BA.com marketing manager ...
digitalmarketing budget. In 2005, the brand is thought to have spent £7m of its marketing budget online.
Sikorsky helped to launch BA.com's online booking engine and trailed several new digital ad formats for BA ...
for their respective digitalmarketing campaigns this week, revealing a surge positive buzz and publicity....Tourism Queensland 'Best job in the world' campaign, a high-profile competition for a cushy island job, is said to have generated over 54m in publicity for the firm, drawing from key markets in Japan ...
said the campaign is a first in tourism marketing, enabling travellers to share their experiences ...
LONDON - P&O Ferries has launched a digitalmarketing drive, starting with an email campaign...reported sales are down by between 12 and 14 per cent this year. Sarah Staughton, head of marketing at P O ...
LONDON - Cheapflights has appointed Joe Sikorsky, former British Airways digitalmarketing manager...digitalmarketing budget.
In 2005, the brand is believed to have spent £7m of its marketing budget online. Sikorsky helped to launch BA.com's online booking engine and trailed several new digital ad ...
" following an ongoing management restructure and reorganisation of BA's marketing operations.
Sikorsky ...
LONDON - Online car rental firm EasyCar has called a pitch for its digitalmarketing account...Incumbent agency LBi currently handles digital media and creative for EasyCar, part of Stelios ...
pitch. In late 2007, Bill Jones, former vice-president of marketing and sales at Hertz Europe ...
EasyCar's online marketing programmes across all key markets. "We consider our expertise in this area ...
British Airways is including a viral game in its digitalmarketing strategy for the first time....-to-nose aircraft.
Prizes for top-scorers include a Sony plasma WEGA TV and DVD player, digital cameras and BA ...
marketing, said: "We want to tell as many people as possible of BA's involvement in Rugby World Cup 2003 ...
LONDON - British Airways is including a viral game as part of its digitalmarketing strategy...the most points include: a Sony plasma WEGA television and DVD player; digital cameras; and British Airways ...
's UK and Ireland marketing, said: "We wanted to tell as many people as possible about BA's involvement ...
marketing clients of the new wireless division of
digitalmarketing agency itraffic....The wireless marketing arm, called itraffic Unplugged ...
of proprietary wireless marketing
products. We have created text games for Heineken through to mobile work ...
marketing account for ISP
Freeserve, after a three way pitch organised by the AAR. It will work
with M C ...
NEW YORK - US digitalmarketing giant iCrossing has acquired web development firm, Proxicom...are poised to define the next generation of digitalmarketing by creating experiences - whether ...
of an integrated digitalmarketing offering, that builds user experience in the heart of each programme. We ...
marked its entrance to the UK market when it bought Brighton-based search marketing company, Spannerworks ...
