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Starting up in a downturn

recession should be no bar to awesomeness. Technology and media companies including Microsoft (launched ... . But then again, if it was going to be easy, everyone would be doing it. Here are five of the hottest digital ... through." Alldigdown alldigdown.com Love user-generated content? Avoid Alldigdown: the digital ...

Petplan builds customer-orientated Guinness World Record attempt

An online 'Petrait' gallery, which soft launched exclusively to Petplan policy holders this month, is rolling out UK-wide today and invites pet owners to upload and share their pictures on a designated website designed by digital agency Pancentric. Once the record breaking number of pictures has been ...

MarketWatch.com now really real-time

's Wall Street Journal Digital Network, which also includes WSJ.com and AllThingsD.com. Murdoch, among ...

Opinion: There'll be winners and losers online as the credit crunch bites brands

But are on and offline/large and small media companies alike all facing a big impact ... high-quality product Given the vast amount of time consumers spend online, digital ad revenues continue to grow, albeit by an estimated 15% or less in Q1 and single-digit growth in Q2 2008, while other ...

Barclaycard to rethink digital roster

LONDON - Barclaycard is preparing to review its UK digital agency arrangements, Revolution can...for digital work in the past but is seeking to create a permanent roster of digital agencies ahead of plans ... is the digital agency behind the most recent online work. Bartle Bogle Hegarty created the above-the-line advertising and Walker Media handled media planning and buying. Barclays Capital, Barclays' investment arm ...

Barclaycard to rethink digital roster

LONDON - Barclaycard is preparing to review its UK digital agency arrangements, Revolution can...for digital work in the past but is seeking to create a permanent roster of digital agencies ahead of plans ... is the digital agency behind the most recent online work. Bartle Bogle Hegarty created the above-the-line advertising and Walker Media handled media planning and buying. Barclays Capital, Barclays' investment arm ...

MasterCard hands MRM travel project

LONDON - MasterCard Worldwide has appointed digital agency MRM Worldwide (UK) to lead its digital

Economic climate forces major advertisers to slash spending

their digital spend as the economic downturn takes hold....media spend, according to Nielsen. Orange significantly cut back its digital marketing activity ... Direct ramped up its digital marketing spend by an impressive 334 per cent to £4.8 million, making ... major digital drive to help it compete against Match.com. O2 also boosted its online investment ...

Performance index

across the digital economy in terms of speed of loading and availability.

Account wins

The network's digital arm Tribal DDB will handle the digital aspect of the account. Tourism ... & General has reappointed its incumbent digital agency Fortune Cookie to develop its online strategy following a competitive pitch. The digital design and build agency won the project to redesign the financial ...

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