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ComScore rolls out rival planning currency

ComScore said today that its media measurement system, Media Metrix 360, is now producing data for the UK market as well as the US and is due in France Germany and Spain by the end of this year. Mobile data is due to be launched early next year. This puts it ahead of the official IAB-sanctioned planning ...

YouTube rival gets £15m cash boost

VC company Atlas Ventures and France's FSI strategic investment fund have chipped in to enable Dailymotion to spread around the world. The site has 60 million unique users a month worldwide while, by comparison, one billion video views were recorded on one day in YouTube this month. But Dailymotion does ...

Augmented reality turns breakfast cereal into a 3D games console

' is directed by Luc Besson and will roll out in cinemas across Europe, starting in France next month ...

Peugeot builds relationship with existing customers

The My Peugeot site was designed and created by Underwired and is being rolled out initially in the UK, France, Spain, Italy and Germany. Customers will find information about their car's history and future requirements, service reminders, dealership information, offers and promotions, news feeds ...

Augmented reality dials into iPhone

in the US, France and Japan. ...

EA goes for shock treatment in Need for Speed campaign

The takeover launched in the UK today and will also be rolled out in France and Germany. The online campaign ...

Orange acquires ad sales house Unanimis

The Orange France Telecom Group said the acquisition will help it reach over 71 per cent of UK internet users, and 66 per cent of users across France, Spain and Poland. Unanimis acts as a sales house ... - France and the UK - which provide outstanding opportunities to pan-European advertisers and agencies ...

Sony rallies behind its flagging PlayStation brand

store. The service will be available this November to customers in the UK, France, Germany and Spain ...

Europe records growth in digital, but 2009 may not be so rosy

, Germany and Sweden grew 19 per cent, Italy 20 per cent and France 18.5 per cent over the same period. One ...

YouTube woos advertisers with premiere of Luc Besson film

-Arthus Betrand. Mats Carduner, head of Google France and Southern Europe, said: "Through stunning displays ...

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