Fabregas takes over Facebook in Nike campaign
21 Oct 2009 | by Andrew McCormick
and featured recently in a TV and online campaign called Total Control. ...
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Jobs | Agency Showcase | Ad creativeANALYSIS: Online Retail - Cashing in on Christmas
15 Dec 2009 | by Adam Woods
This Christmas Day will you and your family be comatose in front of the TV after too much turkey ... to the Interactive Media in Retail Group, a 21 per cent increase on 2007. Is that really so wrong? From a consumer ... in real time to its customer base." Mobile is also an important channel, and one that, like TV, has ...
Fashion label channels voyuerism for website launch
04 Aug 2009 | by Dan Leahul
Normal 0 Designed and built by interactive agency, Pancentric Digital, the site www.fly53.com , is styled as the 'House of Fly53' with different rooms themed around confession, revival, retribution, torment, atonement and divinity. Within each room, users can explore the clothing on show, roll ...
H&M and Starbucks labelled best brands on Facebook
15 Jun 2009 | by Elizabeth Clifford-Marsh
The Facebook Blue Ribbon Award, run for the first time this month, 'honours the top most creative and innovative campaigns and most engaging pages each month', according to Facebook. Brands were selected based on the most popular pages by fan count, and then the ratios of interaction with the brand, such as comments ...
The Download: Smart guide to ... Levi's 501 relaunch
17 Oct 2008 | by Staff
The fashion brand last month unveiled a 501-branded web portal, giving consumers the chance to see an extended version of its latest ad campaign before it aired on TV. The 'Living life unbuttoned ... heavily on TV. Levi's has been working with Bartle Bogle Hegarty for the past 25 years to push ...
Onitsuka Tiger creates 'light-writing' online fashion show
25 Sep 2008 | by Elizabeth Clifford-Marsh
LONDON - Onitsuka Tiger is set to put an interactive 360-degree light-writing fashion show
Deals: Puma signs deal with CyberSports
14 Jul 2008
the interactive branding into the free-to-download multi-player game.
Nike chief: risk is key to success
14 Jul 2008 | by Gareth Jones
that create "seamless" on and offline experiences allowing consumers to interact with brands in different ...
Vital statistics
14 Jul 2008
at JupiterResearch. "Many marketers create dull, non- interactive pages and wait for a viral marketing effect ...
Kickers evolves its digital strategy
16 Apr 2008 | by Hayley Pinkerfield
the UK, including London, Brighton and Leeds. Students will be encouraged to interact with numerous ...
