Tracker: About IPT
25 Oct 2006
-newsletters (6.36 per cent of emails), pushing a final clearance sale for linen and a free Grazia magazine ...
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Jobs | Agency Showcase | Ad creativeTesco embarks on eCRM drive
13 Nov 2007 | by Hayley Pinkerfield
Clothing at Tesco will send emails to Tesco s database of 600,000 Save in Style programme members. They will be invited to activate and customise an online space, creating a magazine-style area featuring articles on fashion trends, advice, competitions, and offers. Fashionfile has been designed ...
ABCe figures: Traffic debate - Revolution provides the latest ABC figures for the digital sector
29 Sep 2006 | by Philip Buxton
Newspapers 56,729,545 7,973,875 Apr-06 PUBLISHING - MAGAZINES/BROADCAST www ... ! Magazine 16,936,668 829,692 Apr-06 www.radiotimes.com BBC Magazines ... www.topgear.com BBC Magazines 11,485,128 962,469 May-06 www ...
C4 puts online review show on Film4
10 Aug 2006 | by by Danielle Long
of the channel. We've produced a subscriber magazine, a website, a multi-media video show and now a television ...
Ikea backs loyalty scheme with online rollout
27 Jul 2006 | by by Danielle Long
for publishing the Ikea Family Live magazine in 13 languages across Europe, with a print run in excess of 12m ... will be an extension to the lifestyle content found in the magazine where readers can log on to find even more ...
HMV teams with Digital Rum for mobile service
01 Jun 2006 | by by Danielle Long
The Txt2Buy service is a three-step process that allows consumers to respond to HMV press ads to buy products "on the move" using mobile internet. The service was launched on June 5, with a series of HMV ads appearing in national magazines and newspapers. The ads will contain a unique ...
Sony backs horror film Hostel with creepy viral campaign
14 Mar 2006 | by by Emma Rigby
magazine online to produce ads on its site, and feature in the Bizarre newsletter, which has 150 ...
Europeans flock to web rather than TV
25 Jan 2006
cent and newspapers by 13 per cent. Meanwhile, magazines experienced a seven per cent decrease ...
Mazda puts online at heart of 2006 European ad strategy
01 Dec 2005 | by by Emma Rigby
and mailshots. Content on the new site will include an online magazine, broadcast-quality video of test ...
Unilever relaunches SteamFresh with MRM campaign
11 Oct 2005 | by by Emma Rigby
and full meals. Traffic will be driven to the site through direct marketing and press ads in magazine ...
