Starting up in a downturn
27 Jul 2009 | by Adam Woods
recession should be no bar to awesomeness. Technology and media companies including Microsoft (launched ...
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Jobs | Agency Showcase | Ad creativeMasterCard releases priceless iPhone app
28 Jul 2009 | by Elizabeth Clifford-Marsh
The 'Priceless Picks' app shows a combination of user-recommended stores, restaurants and shopping deals in pop-up bubbles on an interactive map. It also integrates sponsored listings placed by brands and store owners. The app uses GPS and 3D maps to show points of interest in users' immediate vicinity ...
Petplan builds customer-orientated Guinness World Record attempt
02 Jun 2009 | by Staff
for creating the largest ever picture gallery by encouraging pet owners to upload their best pet portraits....An online 'Petrait' gallery, which soft launched exclusively to Petplan policy holders this month, is rolling out UK-wide today and invites pet owners to upload and share their pictures on a designated website designed by digital agency Pancentric. Once the record breaking number of pictures has been ...
Comparethemarket uses Twitter to invite public to star in ads
01 Apr 2009 | by Jacquie Bowser
-fareast-language:#0400; mso-bidi-language:#0400;} Orlov, the cravat-wearing owner of Comparethemeerkat ...
Banks 'are failing consumers online'
04 Dec 2008 | by Elizabeth Clifford-Marsh
the ownership of the bank and its liquidity. Abbey owner Santander has also rolled out a branding campaign ...
Opinion: There'll be winners and losers online as the credit crunch bites brands
17 Oct 2008 | by Nancy Cruickshank, global chief executive, VideoJug
But are on and offline/large and small media companies alike all facing a big impact on their revenues? It's not rocket science, but it does require the commitment, investment and focus to deliver ... media is down year on year. One ad agency told me: TV is down circa 1.5%, press is down 2.5%, radio ...
Barclaycard to rethink digital roster
03 Sep 2008 | by Andrew McCormick
-the-line advertising and Walker Media handled media planning and buying. Barclays Capital, Barclays' investment arm ...
Barclaycard to rethink digital roster
03 Sep 2008 | by Andrew McCormick
-the-line advertising and Walker Media handled media planning and buying. Barclays Capital, Barclays' investment arm ...
Good month/bad month
14 Jul 2008
has ever watched any video on YouTube. The ruling comes as part of YouTube owner Google's legal battle with MTV-owner Viacom over allegations of copyright infringement. eBay was ordered by a French court ...
Economic climate forces major advertisers to slash spending
14 Jul 2008 | by Stephen Jakes
media spend, according to Nielsen. Orange significantly cut back its digital marketing activity ... , spent all of its £3.7 million media budget online during the same period. According to the Advertising ... Media Research. ...
