Real-time search: what it means for you
23 Dec 2009 | by Dan Leahul
the marriage of search and social media means for marketers....Melanie Seasons, social media strategist at Onlinefire. "The internet isn't going to slow down, so brands ...
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Search results for Mobile Media
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Jobs | Agency Showcase | Ad creativeAugmented reality: Don't believe the hype
30 Dec 2009 | by Trevor Clawson
on the screens of PCs or mobile devices. It's heady stuff. Hardly surprising then that brands ... been reaching out to mobile users. Typically, mobile AR apps take advantage of the mapping, GPS and compass functionality that is increasingly built into mobile phones. Thus when a consumer arrives at a ...
ANALYSIS: Online Retail - Cashing in on Christmas
15 Dec 2009 | by Adam Woods
to the Interactive Media in Retail Group, a 21 per cent increase on 2007. Is that really so wrong? From a consumer ... in real time to its customer base." Mobile is also an important channel, and one that, like TV, has ... of Diffusion Media. "Advertisers should think about launching products that can only be bought on Christmas Day ...
Twitter in partnership with Orange for UK first
17 Nov 2009 | by Staff
LONDON - Twitter has done a deal with mobile network Orange to let users upload pictures...It is the first mobile network to do an MMS deal with Twitter. Users send picture messages to 86444 and they are uploaded to Twitter via a picture platform created by Orange called Snapshot ... . "So we're delighted to extend the value of the service by bringing it to mobile, enabling our ...
Apple advertises for passionate gamer to develop iPhone apps
16 Nov 2009 | by Staff
, as the technology giant advertised for a media software engineer who is a 'passionate gamer'.
iPhone share of smartphone market hits 17 per cent
13 Nov 2009 | by Staff
Research published by Gartner showed that while global mobile phone handsets were almost the same ... devices will reach the market in time for Christmas, and mobile carriers will run incentives for consumers during the holidays. We expect sales of mobile devices in the fourth quarter of 2009 to show year ...
New angel investors out to invest in UK digital start-ups
12 Nov 2009 | by Jennifer Whitehead
the likes of Google, DoubleClick and Yahoo! is on the hunt for digital media start-ups in which to invest....by Jeannie Gammon, who was previously head of media platforms at Google UK and managing director ...
IAB Engage 2009: the tea break guide
11 Nov 2009 | by Gareth Jones
Media, took the stage to talk about mobile. "Mobile represents a completely new mind set and way ... strategies. Rosen claimed that mobile represents the future of social media, allowing brands to engage ... standalone mobile initiatives. "Utilising a range of different media allows you to get the most from ...
COI boss: digital is crucial but we can't boost spend
11 Nov 2009 | by Gareth Jones
advertiser, told delegates that digital is the "pivotal media for the future". "Digital has the ability not only to connect citizens and government, but to connect all other media channels," he said. "Digital is the plasma that runs through the whole media ecology." Lund claimed the COI currently spends three times ...
IAB Engage: live blog
11 Nov 2009 | by Andrew McCormick
Shaun Gregory, managing director of O2 Media and Daniel Rosen, head of AKQA Mobile. First up is Gregory. Gregory has big experience of old media and the newest, having joined O2 from Blyk. Mobile has reach and a unique ability to target consumers, he says. The power of mobile is the most accessed media channel from ...
