04 Nov 2009
| by Staff
The ads are a mix of cost-per-click and tile ads, running across the AdMob network of mobile sites and iPhone applications, pushing flights to destinations including Sydney, Hong Kong and New York. Clicking ...
clickthrough rates than for other mobiles. Celia Pronto, marketing director at STA Travel, said: "We've always ...
21 Oct 2009
| by Jennifer Whitehead
mobile as an effective marketing medium....the latest mobile technology available to marketers. It features a dedicated mobile area for advertisers ...
information. Jon Mew, head of mobile at the IAB, said: "Adoption of mobile media amongst marketers ...
be done, whilst educating the market about the wealth of opportunity available within mobile media ...
19 Oct 2009
| by Jennifer Whitehead
LONDON - Spotify has signed its first deal with a UK mobile operator, offering its subscription...and 35 a month to get the handset with Spotify Premium for mobile and computer; free Skype-to-Skype calls, unlimited internet and texts and calls to other 3 mobiles and 750 minutes of calls to other networks ...
products, including mobile broadband. The phone is not yet available but 3 is inviting people interested ...
08 Oct 2009
| by Darren Davidson
, turns the iPhone into a mobile gym.
08 Oct 2009
| by Elizabeth Clifford-Marsh
LONDON - EA Games is expected to launch a mobile app for its hit game Rock Band tomorrow, enabling...on its Twitter feed "some big news from the EA Mobile camp being announced tomorrow morning". Creating ...
07 Oct 2009
| by Darren Davidson
, mobile, digital DVD at Turner Broadcasting, said: "As the stellar boys brand of the moment, Ben 10 ...
06 Oct 2009
| by Elizabeth Clifford-Marsh
LONDON - Amazon has upped the ante in the battle to control the mobile commerce market...Amazon's Mobile Payments Service provides developers with an app they can plug into their website ...
with the iPhone and Blackberry and handsets running on Android, Windows Mobile, and Palm OS. The move puts Amazon in direct competition with Apple and PayPal, which also offer mobile payment systems. The Amazon ...
06 Oct 2009
| by Darren Davidson
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At present, although Digg offers a basic mobile version ...
24 Sep 2009
| by Elizabeth Clifford-Marsh
LONDON - Email marketers are missing a trick by failing to ensure their message are mobile...As the internet become more accessible on mobile devices, more people are using their mobiles ...
, three quarters of mobile users aged 18-34 either check their email on their mobile regularly or plan ...
to be aware that consumer engage with mobile content differently on mobile devices, and emails that work on a ...
22 Sep 2009
| by Darren Davidson
mobile and outdoor ads....the posters to connect to a website via their mobile phones, usisng technology similar to QR codes ...
ad our catalogs as the mobile aspect adds another dimension to it." Microsoft said the tags can ...