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Traditional businesses must keep up with advances in technology

to their advantage. With costs under pressure, some traditional businesses like ITV and NatMags appear ...

Analysis: E-zines seek to make their mark

NatMags is the second UK publisher to produce a stand-alone digital magazine, with the launch...such as YouTube; and invites readers to send in clips. Jellyfish is principally an offshoot of NatMag's Cosmo Girl magazine, and part of what NatMags managing director, Jessica Burley, describes as her "three ... -generated content, clickable ads, games and message boards to help stimulate brand loyalty. As Burley of NatMags ...

2006 round-up: The year of digital?

of the London office. NatMag Digital, part of the National Magazine Co, hired its first digital advertising ... , digital sales hub and generating revenue across NatMag s expanding digital network. Prior to joining ...

Moving on up: Appointment at NatMag Digital

Niall Hogan has just started as digital advertising director of NatMag Digital, part...with generating revenues across NatMag's digital network. This includes Netdoctor.co.uk, Youandyourwedding ... ' and 'Cosmopolitan'. Hogan's team will work alongside NatMag's magazine sales teams to offer multimedia creative ... commercial team and proposition to sell NatMag's new portfolio of web sites and other digital businesses ...

NatMag Digital rolls out raft of new sites

NatMag Digital is set to unveil new sites for Cosmopolitan, Men's Health and Good Housekeeping...in the autumn and a further 10 launches throughout 2007. The launches follow the establishment of NatMag ... Magazine Company's brand portfolio. Julian Downing, publisher at NatMag Digital said the company has "big ... . It has already done this with Babyexpert.co.uk, the official site for Prima Baby magazine. NatMag ...

Teen Web Sites: Tap into the teen market

-up means "more value and accountability" for advertisers. Meanwhile, Natmags is stepping up online ...

SHOPPING: Review - One gift that just keeps giving more

, including the number of issues per year and price. I knew my sister reads Natmags' Your Home magazine - it ... Beautiful is more expensive, at 22.80 rather than 18, but Natmags is not charging me the extra, so ...

CONSUMER PUBLISHING: Media darlings

than Natmags' other sites, with editorial - some from the magazine, some exclusive - updated daily by a ...

NatMags picks chief to integrate brands

Roach will be responsible for developing NatMags' generic site (www.natmags.co.uk), as well ... (www.she.co.uk) and Zest (www.zest.co.uk). She said: "The 15 web sites NatMags currently runs ... in the development of the wheels.co.uk online projects. At the end of last year, NatMags announced it was to roll out ...

Hallmark's Hiya brand to back gossip channel on COSMOgirl!

channel on NatMags' COSMOgirl! site....manager at NatMags, said Hallmark Hiya can use the channel both for market research and to generate more ...

 

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