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MasterCard releases priceless iPhone app

The 'Priceless Picks' app shows a combination of user-recommended stores, restaurants and shopping deals in pop-up bubbles on an interactive map. It also integrates sponsored listings placed by brands and store owners. The app uses GPS and 3D maps to show points of interest in users' immediate vicinity ...

MarketWatch.com now really real-time

The traders news portal is jumping headfirst on the real-time bandwagon, billing itself as a true "trader-like experience". The website features a streaming header on every page, with a flow of constantly updated news stories and stock quotes, and a overlay dock at the bottom of every page ...

Comparethemarket uses Twitter to invite public to star in ads

testimonial page on his website. Users were told they may appear on his website if they provide their full ... . Orlov wrote on his Twitter page : 'Would you like to appear on my new comparethemeerkat.com website? I am make testimonial page where peoples can say how they like the business. If you are interest, tell ...

Case studies - Axa

Campaign: My Budget Day Agency: E3 Aims: The crux of the campaign was to drive consumers to a branded campaign site where they could get fiscal advice. Flash ads ran across a series of sites in the run-up to 'My Budget Day' late last year. Execution: The campaign site featured a personalised ...

Case studies - Halifax

and advice - as well as photo competitions and diaries. The finance page acts as a content feed for all ... users spend on average 3.2 minutes browsing the site. Ads positioned within The Sun Expats microsite ...

Economic climate forces major advertisers to slash spending

cent year-on-year to well under the £3 million mark, representing just 3.6 per cent of its overall ... 74 per cent and the latter by 3.3 per cent to just under £2.6 million. Despite the cuts, Dating ... , spent all of its £3.7 million media budget online during the same period. According to the Advertising ...

Performance index

Johnlewis.com 0.35 99.99 3 Argos.co.uk 0 ... Guardianunlimited.co.uk 1.12 99.89 Worst performing site 3.16 98 ...

Good month/bad month

trouble fulfilling its promise to upgrade subscribers to the new 3G iPhone. Thousands went online ...

3V Transaction Services plots web activity

Online secure payment provider 3V Transaction Services has appointed specialist digital agency...The company behind the 3V Visa Prepaid Voucher will be focusing the majority of its UK marketing activity online in the year ahead. The prepaid vouchers allow consumers to shop online easily and more safely than with any other debit or credit card, as security details are kept separate from the Visa ...

Funny money

Those hungry for financial and investment content tend to turn to familiar, trusted sources. The pink pages of the Financial Times are perennially thumbed by city 'suits', while FT.com, Reuters and Bloomberg reign online. While renowned for their accuracy and dependency, finance titles aren't often ...

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