22 Oct 2009
| by Jennifer Whitehead
as the market recovers." LBi is the agency behind the Conservative Party's new campaigning website ...
12 Oct 2009
| by Mrudula Kodali
European Media and Marketing Survey, which samples 13 per cent of adults in Western Europe. CNN ...
of user experience. Criteria under the spotlight include homepage, navigation and search, content ...
/25 The navigation and search are good overall. Areas for improvement include the visibility of the navigation ...
23 Sep 2009
| by Andrew McCormick
LONDON - Former i-level head of search Amanda Davie has set up a digital media consultancy...services including search marketing, affiliate marketing, social media services, online PR and mobile ...
-level in a 15-year career in digital, will look after the strategic and marketing side of the business while ...
22 Sep 2009
| by Gareth Jones
will be showcasing the most innovative and effective exercises in non-traditional marketing from around the world ...
pretty hard. So with unemployment rising and budgets for marketing being slashed across the board, what ...
07 Sep 2009
| by Mrudula Kodali
homepage, navigation and search, content, presentation, interaction and brand and persuasion. Overall ...
is slightly fiddly with the hover over effect. Excellent search results with stock availability are shown ...
information is one level deeper than on Amazon (within Help'). Search results don't tell you when an item ...
20 Aug 2009
| by Elizabeth Clifford-Marsh
LONDON - TK Maxx has appointed iCrossing to run its paid search and SEO strategy as part of a plan
29 May 2009
| by Elizabeth Clifford-Marsh
online trading currency which aims to convince major brands to commit more marketing budget to digital....Society of British Advertisers) will help facilitate discussions between relevant parties in the marketing ...
29 Apr 2009
| by Elizabeth Clifford-Marsh
LONDON - 3UK is due to launch its first major marketing push in 18 months, utilising a Facebook app...mobile market, challenging government regulation that inhibits competition. "We are challenging ...
28 Apr 2009
| by Elizabeth Clifford-Marsh
of brand and marketing at Virgin Media, said the company is continuing to evolve in the ever changing ...
of online marketing at Virgin Media, claims the company's strategy allows it to speak to consumers ...
02 Apr 2009
| by Jacquie Bowser
as analytics and search engine optimisation....The division, called AKQA Media, Search Analytics, has launched in the UK and US, aiming to provide clients with end-to-end digital marketing. It is made up of more than 75 employees ...
: "Clients are constantly confronted with fragmented creative, media and search plans that leak opportunity ...