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40 things you didn't know about the internet

as the human brain . One Google search uses about 1kJ or 0.0003kWh of electricity, amounting to 0.2g ... . By 2015, ' perfect search ' will let users ask a whole question for a complete answer. In ten years' time ...

40 Years of the Web: 40 things you didn't know about the internet

as the human brain . One Google search uses about 1kJ or 0.0003kWh of electricity, amounting to 0.2g ... . By 2015, ' perfect search ' will let users ask a whole question for a complete answer. In ten years' time ...

Augmented reality: Don't believe the hype

LONDON - For marketers, AR is the best thing since sliced bread, but for consumers it is still a...'re really cool." This is the type of conversation that has been going on within marketing departments across ... or not it is adding anything significant to the online marketer's toolkit. No one would deny that the first ... to use an app as the basis of a mass-market campaign can't help but be deterred by the maths. "No matter ...

Real-time search: what it means for you

the marriage of search and social media means for marketers....the face of search marketing. Until now Twitter has been viewed by many as a small bunch of people making ... retail brands can expect to market time-sensitive discounts. Just Search's Walker predicts a future ... , it will soon not be enough. Before long every marketer will be expected to know about real-time search. Now ...

User-generated comment: will policing websites benefit users?

Standards Authority) as the organisation's remit is extended to include all 'digital marketing...online experience as a result. NO - ALEX MARKS, head of business marketing international, eBay ...

ANALYSIS: Online Retail - Cashing in on Christmas

between Twitter and search enables marketers to throw a further tailored element into their campaigns ... expects a good return on the products, and Waterstone's social and search marketing will point towards ... , with search in particular standing out as the most important thing. "Paid search will be a key channel ...

The Download: Smart guide to... Cloud computing

Google is seeking acquisitions to help boost its cloud computing strategy. The search giant's chief...browser, will encourage consumers to use more web-based apps and therefore click on more of its search ads ...

Real world furniture store mydeco in virtual deal with PlayStation Home

million users. It has been estimated that the value of the global virtual goods market hits is worth ...

Twitter in partnership with Orange for UK first

've seen over the last year how Twitter is transforming the dynamics of real-time search and breaking news ...

Apple advertises for passionate gamer to develop iPhone apps

, but rumours arise periodically that Apple will look at entering the console market. While the iPhone was never ...

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