Twitter set to make cash from branded direct messages?
22 Jun 2009 | by Gareth Jones
York Times : "Commerce-based search businesses monetise extremely well, and if someone says, What ...
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Jobs | Agency Showcase | Ad creativeVolkswagen scours social media for The People's Reviewer
28 Jul 2009 | by Dan Leahul
Normal 0 Called 'The People's Reviewer' , the campaign is a search for a new type of automobile critic to put the Tiguan through its paces. Over 1,000 people have applied via YouTube submission video auditions, whittled down to nine contestants who spent a week driving the Tiguan and were ...
VCCP scoops Government school dinners work
11 Jan 2008 | by Hayley Pinkerfield
(Stephens Francis Whitson). The win comes soon after the agency scooped Fortnum Mason s search marketing ...
Get your web site ready for Christmas
10 Oct 2007 | by Alicia Buller
are structured and that you have a good free-search text tool customers are less likely to abandon the purchase ...
IAB and DMA publish first set of search guidelines
03 Sep 2007
Agency experts have welcomed the first UK search best-practice charter, a move intended to bring...The guidelines, developed by the IAB and DMA, are aimed solely at search engine marketing companies. To conform, firms in the search marketing arena must currently fulfil four criteria, with more ... of the year. To qualify for the charter, firms must have at least two employees dedicated to search ...
Direct Stats
04 Apr 2007
receives 54 per cent of the lead-generation budget split. Paid search (28 per cent) and SEO (18 per cent ...
Web analytics: Data helps point the way for Virgin
29 Nov 2006 | by Suzy Bashford
certain agencies, but may only cover one specific email campaign or banner or paid-search campaign. We ... marketing programmes and partnerships produce the highest return? - Which paid and organic search terms ...
Breast cancer charity hires Harvest for search activity
26 Oct 2006 | by by Danielle Long
its search engine marketing activity....on the major search engines as the charity aims to increase donors and raise public awareness ... Kelly Campbell Roalfe/Y R. This is the first online activity from the charity and the search ... marketing fundraiser at Breakthrough Breast Cancer, said: "This is a shrewd use of our budget: the search ...
Top 40 digital brands: Amazon top of the digital brands
25 Oct 2006 | by Philip Buxton
communities and sites such as Wikipedia. 3. GOOGLE The world's most popular search engine has boosted its share of UK search to 77 per cent. It hired former TV sales chief Mark Howe as UK MD this year ... and Europe redesign, unveiled in July. It said: "The new home page delivers a greater focus on search ...
Group360 launches digital direct marketing division
12 Oct 2006 | by by Danielle Long
Liquid360 will act as a specialist online DM arm for the group, which already includes direct marketing agency Communique360, and will offer website build and design, e-commerce business solutions and online marketing including banner advertising, SMS, e-CRM and sponsored search. The digital arm has ...
