Social media is breathing new life into television, writes Sarah Ivey, EVP, communication planning...fully-orchestrated TV Talking experiences over time - before, after and, critically, during broadcast ...
Ever since digital technology exploded onto the media landscape, TV has increasingly been seen ...
Younger audiences are becoming resistant to TV ads, while the proliferation of new platforms has seen ...
Share of television viewing in Brazil, Russia, India and China (2009).....5
India TV (Hin)
NDTV 24x7 (Eng)
Times Now ...
's coverage of the first live televised General Election debate tomorrow night, with both attempting to gauge...with the television broadcast, charting the sentiments of a dedicated focus group. ITV's focus group will consist of about 20 regular voters' responses being displayed in real time as a graph, only being displayed online ...
dial test with a simple like and dislike meter, encouraging users to log on during the televised ...
Children aged between 12 and 15 have been found to be spending as much time on the internet...in internet use, TV remained the media activity that most children in all age groups said they do almost every day.
Ofcom recorded the habits of three- to four-year-olds for the first time, finding that 37% of this group use a PC, laptop or netbook to search for sites, watch TV programmes or play games online. Ofcom ...
Eurosport took first prize in the battle for domination in the pan-European television market...of Eurosport Group, said: "Sport is a passion that draws massive audiences of fans to watch sport on TV and we ...
The Financial Times once again took the crown in the paid-for international daily titles ...
In the weekly category, Time topped the list with an AIR of 3.4% (1,569,000), ahead of The New York Times ...
The Radio Times has shed around 60,000 copies in the first half of the year, while market leaders....7%
What's on TV
Immediate Media Company
Bauer's TV Choice continues to be the market leader in the sector, boasting a circulation of 1 ...
Saturated. There are an estimated 56m flat-panel TVs in the UK in 26m households ...
-wearing proposition. Smart TV. Internet-connected TVs were owned by about 11% in April 2012 but 32% of TV-owners thought their current TV subscription negated the need for a smart TV. LED sets. Falling costs have ...
CASE STUDY - LateRooms.com debut use of TV to give it an awareness boost led to a 70% increase...A TV campaign made the online brand's PPC strategy more profitable and LateRooms.com instantly ...
.com had never advertised on TV before, but stiff competition from rivals with bigger media spends had ...
heavily in both TV and pay-per-click (PPC), there was a fear that unless it raised its game, LateRooms ...
The total value of the terrestrial television advertising markets in Brazil, Russia, India...Figures from PWC's Global entertainment and media outlook: 2010 2014 report.
The television advertising market consists of advertiser spending on both terrestrial and multichannel television, advertising on TV websites and on programmes streamed from TV websites, and mobile TV advertising. Net ...
The total number of mobile television users in Brazil, Russia, India and China for the period 2006...Mobile television users (millions)