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CAMPAIGN OF THE WEEK: ChapStick used MTV's SMS database to target 18- to 30-year-olds with a competition to raise awareness of its brand

18 Sep 2002 | by WILL COCKRELL

-olds, pushing the company's sun-blocking SPF 35 lip-balm product in particular. The campaign also aimed to highlight the importance of wearing sun protection by reminding users to take the product on their next ...

JUST BREAKING: New online ad campaigns in order of estimated spend

20 Jun 2001

1 Toyota Lexus IS200 2 Alliance & Leicester Movingimproving.com web site 3 Ask Jeeves Win pounds 1million or a holiday competition 4 Nationwide Building Society Nationwide online mortgage quotations 5 Morse Group Morse/Sun ...

Shopping with Revolution - No rush if you buy these drugs.

01 Mar 2000 | by Charlotte Goddard.

and beauty site ClickMango.com might have a more February-busting name - mangoes, sun-drenched beaches ...

 

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