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Games: Gaming gets going

consumers can download and play free of charge. Meanwhile, others including Domino's, McDonald's and The Sun ... of mobile marketing," says Matt Smith at CMW Interactive. (See page 57.) THE SUN KICKS OFF FOOTBALL GAME The Sun newspaper recently signed a sponsorship deal with Sports Pro Games, the mobile and online football ...

The Revolution Masterclass on mobile marketing

proximity targeting opportunity exists with QR codes - a 2D barcode that newspaper brands such as The Sun ...

Brands set to focus on mobile this year

billboards." Webinar attendees also heard how The Sun's WAP portal had enhanced the brand and that mobile ...

The Revolution Mobile Marketing Report: Mobile internet - Mobile's new opportunity

and The Sun head out on their own, some believe mobile portals are already losing their magnetism. "Portals ...

Griffiths on mobile: Opportunity knocks for SMS to grab its place in the sun

With the summer festival season in full swing and many of the mobile operators using these events to push new content services, it's easy to overlook the fact that text is mobile's most successful data service today.

More Than acts on online promise

manager COMPANY BACKGROUND - MoreThan launched as the direct arm of Royal Sun-Alliance in June ...

THE MOBILE TELECOMS REPORT: The medium that fits the service

, or WAP for short, enjoyed a brief, heavily promoted moment in the sun and then sunk sadly into the ashes ...

CAMPAIGN OF THE MONTH: 02 Free SIM giveaway

.yahoo.co.uk), Tiscali (www.tiscali.co.uk), The Sun Online (www.thesun.co.uk) and GuardianUnlimited (www ...

MOBILE CONTENT: Phones just wanna have fun

and The Sun Online. Future plans include the introduction of multi-player games, allowing Vodafone customers ...

Orange drives pay-as-you-go with R&B gig

The artist will perform a live gig this week; tickets will only be available to a limited audience. Competitions are running in publications including The Sun, Now and the Evening Standard's 'Metro Life' magazine, as well as on Ms Dynamite's own site (www.msdynamite.co.uk). Fans who have won tickets ...

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