08 Sep 2009
| by Dan Leahul
previously used its tracking technology for cinema-based videogames for digital campaigns with Volvo ...
09 Jul 2009
| by Elizabeth Clifford-Marsh
on their websites. According to the Comparing Car Sites benchmark report from Global Reviews, Volvo, BMW ...
significantly improved the offerings on their websites. While Volvo's overall web experience remained unchanged ...
13 Jan 2009
| by Elizabeth Clifford-Marsh
LONDON - Volvo has launched a trial video email campaign, prompting consumers to visit local...Created by roster agency Positive Image, the email encourages users to click though to a splash page, featuring a broadcast quality video of the Volvo V70 estate. The landing page includes a ...
is promoting a dealership near York. Targetting criteria include previous Volvo customers, people within 25 ...
13 Jan 2009
| by Elizabeth Clifford-Marsh
LONDON - Volvo has launched a trial video email campaign, prompting consumers to visit local...users to click though to a splash page, featuring a broadcast quality video of the Volvo V70 estate ...
campaign is initially is promoting a dealership near York. Targetting criteria include previous Volvo ...
25 Oct 2006
Bluetooth and WiFi are being explored as a transmission mechanism by
content providers. The innovative use of Bluetooth nodes in poster
sites, used by Carling and Volvo to distribute video to mobiles, has
enabled consumers to be targeted at the right time and place. On the WiFi front, May's launch ...
03 Aug 2006
| by by Danielle Long
Birch will be responsible for overseeing all creative work on new clients such as Royal Bank of Scotland, Taylor Woodrow and long-term clients Volvo, Land Rover and Simple.
Birch joins from Twentysix ...
development creative teams and worked on clients including Volvo Ocean Racing, Laura Ashley and NatWest ...
21 Jun 2006
is justified by the fact that brands such as BMW, BA,
HSBC, Microsoft, Nokia and Volvo have run behavioural ...
21 Jun 2006
,
in particular, has made the most of the brand opportunities, one of the
best examples being Volvo's Mystery ...
22 May 2006
| by by Danielle Long
in 2004. The agencies' combined clients include Royal Bank of Scotland, the Post Office, Volvo Ocean ...
30 Nov 2005
| by Philip Buxton
Volvo is spending £750,000 on phase two and three of a web marketing campaign to back its...to as many people as possible. "To this end, the games will focus on the core themes of the Volvo Ocean ...
added. The brand will use email to stay in touch with visitors to the web site.
Volvo hopes ...