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Yell.com unveils an ad for every season

Yell.com has launched a series of seasonal interactive ad campaigns, which change according...search its directory for bowling alleys. The first wave of creative aims to push Yell.com's range ... Eating and Streetmap. Yell.com is targeting the 20 to 26-year-old age group via ads on music ... searching for a house on a hot summer's day. Barbara Newman, Yell.com communication and brand development ...

Online classifieds: Classifieds sellers focus on the web

positioned Yell.com not as Yellow Pages online but as something more. The book is very driven ... intelligently they play the system. Rate systems Not everyone favours that model, however. Yell.com charges ... name in 2003. It claims 2.25 per cent of all traffic to the largest classified sites. Yell.com ...

Analysis: Search engines set sights offline

, including maps. MSN is looking at partnerships with content providers like BT, Yell.com, Thomson, local ...

Targeting: Target online

local help service rather than a national one, so ads on local sites like Yell.com and Thomson were ...

Google's Arora to headline AD:TECH London

as Eddie Cheng, e-business director and president, Yell.com and Nigel Pocklington, director of online ...

Trailblazer: Fan power

similar to Yell.com. There are already 42 national official football sites on-board and as momentum ...

Yell.com ads to reflect weather come rain or shine

LONDON - Yell.com is launching a suite of seasonal interactive ad campaigns, which target creative...The first wave of creative, running until July, aims to promote Yell.com's range of services ... on Tiscali and Yahoo!, and targets information sites including Trainline, London Eating and Streetmap. Yell.com ... . Barbara Newman, communication and brand development manager at Yell.com, said: "The new creative will help ...

Google brings local listings and mapping service to the UK

Google Local UK offers users local information including business listings and related web pages. It provides local business data from Yell.com, and local information from Google's index of more than eight billion documents. Users can search for postcode or area, street name, London Underground station ...

192.com expands business data with Thomson Directories deal

as the leading UK business directory service. This includes Yell.com, which is currently running a TV campaign ...

James Nesbitt returns in new campaign to push Yell.com

Four new TV ads, developed by Abbott Mead Vickers BBDO and breaking on March 1, will promote usage and awareness of Yell.com , Yellow Pages and directory enquiries number 118 247 and will use the strapline ... up on the same course. Another ad shows Nesbitt's niece directing her uncle to the Yell.com ...

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