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UrbanSpoon app uses augmented reality to find a decent bite

Normal 0 0 1 160 917 7 1 1126 11.1280 0 0 0 The iPhone app enables users to simply aim their iPhone at the street and see what restaurants appear in the immediate area. UrbanSpoon's new feature, called Scope, displays restaurants as coloured bubbles ...

Starbucks launches iPhone app: use your phone to buy coffee

The app gives coffee drinkers access to a virtual Starbucks Card displaying a barcode that baristas in selected Silicon Valley and Seattle stores can scan at the point of purchase. The mobile payment app also enables users to check the balance of their Starbucks Card, reload it with a major credit ...

T.G.I. Friday's targets families for summer fun

using display, email and search to promote the Summer of Fun'. The online marketing activity is targeted at parents looking for children's entertainment in the summer holidays with display advertising ...

Case study: Masterfoods

. Results Of the votes attributed to search advertising, 30 per cent were driven by rich media display ads. Where a vote was driven by a combination of search and display, 95 per cent began with the latter. ...

Innovator: Giving Coke back its fizz

-Cola throughout the living area. The dining chairs are a distinctive shade of red, as are the gerberas displayed ...

Sector checker: Mixed bag of web sites reflects the reality on the high street

product photos and no frills, so you find things quickly. The buying guides and featured products display ... are neatly displayed below this, so most are only a click away. There is also a separate section about ...

United Biscuits asks for votes on dunking

. Votes are displayed on the web site and all participants will be automatically entered into a prize draw ...

McVitie's backs Dunk Debate with BD-NTWK-created site

for their favourite variety. The votes are displayed on the site and all voters are automatically entered for a ...

Domino's: Domino's delivers through digital

and online display ads come out of the national ad budget. Affiliate marketing is also a huge channel ...

Robinsons serves up photo promotion for Wimbledon

Robinsons, which is the official soft drink provider for the tennis championship, will allow fans to send photos from their mobile phone to a giant branded display screen. The photos will be broadcast to the crowds outside the event, and the photo which best captures the tournament's spirit will win VIP Centre ...

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