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eBay

Latest news, comment and analysis about eBay

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User-generated comment: will policing websites benefit users?

online experience as a result. NO - ALEX MARKS, head of business marketing international, eBay ...

eBay goes upmarket with fashion site launch

LONDON - eBay has launched a website written by fashion followers in an attempt to attract more...The Inside Source aims to shift perceptions that eBay only offers second hand goods and last ... by eBay users to track fashion trends and hot items. Information will be presented in articles, analysis and opinions from journalists and eBay community contributors. Readers will be encouraged to interact through ...

Study: ads more effective on social networks than portals

According to eBay Advertising's second survey of European shoppers, 60 per cent of consumers are most receptive to advertising when they are on an e-commerce site, but only 5 per cent are receptive ... inventory. Phillip Rinn, director of advertising partnerships at eBay said understanding how to engage ...

Is open source the answer?

. Facebook, Twitter, Amazon, eBay, Betfair and 7Digital are just a few to have embraced openness, and all ...

When digital marketing strategies go wrong

accidentally embroiled itself in a similar controversy two years before, when the victims included the AA, eBay ...

Google launches display ad exchange

, and is responsible for placing ads on eBay and hundreds of newspaper sites. Google bought DoubleClick for $3 ...

Battle of the brands: Amazon versus Play

, uSwitch.com, eBay, the BBC and the World Health Organization, Webcredible is widely regarded as one ...

eBay appoints Essence across Europe

LONDON - eBay has named digital agency Essence to manage its display and editorial accounts across...Normal 0 Following a competitive pitch, Essence will manage eBay's long-term key ... . Last year, Essence was appointed to eBay UK's media partnerships and display activity ... to stretching ROI targets. Torsten Schuppe, marketing director of eBay in Europe, said: "We are delighted ...

Digitalis Media expands London headquarters with five new hires

merchandising at Kelkoo and ran affiliate marketing at eBay. Former head of digital marketing at Bauer Media ...

Skype's future shaky warns eBay

LONDON - Ebay has warned the future of its golden acquisition Skype may not be secure if it cannot...eBay is facing a court battle with Joltid, the company owned by Skype's founders which holds the rights to Sykpe's under-lying technology. When eBay bought Skype for 1.4 billion in 2005, Joltid licensed the technology to EBay, but has now revoked that license. In a regulatory filing, eBay said ...

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