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Online elf craze is back, with added social networking goodness

game, this time with added social networking functions letting users share their creations on Twitter

Xbox Lips: karaoke game released through social media

LONDON - Xbox is pushing the launch of the latest version of its latest Lips karaoke game by transforming Facebook members in to pop stars.

Marketers prefer Facebook to other social sites

LONDON - Facebook is the preferred social network for marketers with more than half of US online...and the report's author, said: "The stickiness of social networks is not lost on retailers. Leading companies ... by eMarketer as part of its Social Commerce on Facebook, Twitter and Retail Sites report . The company says ... from a transactional experience to a social one." ...

Young will abandon social media if brands get too pushy

LONDON - Young people welcome the presence of brands on social networking sites but over half say...if the site became too commercial. The survey also found 39 per cent of social network users complain ... businesses need to be agile on social networks, should listen to feedback and place the customer's interests ... communication and bombardment. More than half of people who use Twitter every day expect brands to use social ...

Google shows off social search service

'social search' service which includes relevant postings from social networks....to their interests by including relevant posts on blogs and social networks. For example if a user is planning a ... taps into social connections made through Google service such as Gmail or sites linked to a user's Google profile including Twitter, FriendFeed, and LinkedIn. "These social results will include relevant ...

Study: ads more effective on social networks than portals

LONDON - Online shoppers are more responsive to ads on social networks than on portals...to ads on portals, and 7 per cent pay attention to ads on social networks. Targeted display ads on e ... effective than advertising on social networks, which have often been seen as a poor place to run ad ...

First Direct gets transparent through social media

it will not publish profanities, a spokeswoman for First Direct said. The bank claims its social media initiative will showcase all consumer opinions made about the bank, by aggregating comments from 8m social media sites ... , which found that 80 per cent of UK internet users are now using social media at least once per month ...

Foursquare to launch in London: social app turns city into virtual game

LONDON - Foursquare, the social media iPhone app that lets you broadcast your location to friends...Until now Foursquare has only been available in the US and Amsterdam but from this week the highly anticipated mobile app will be available to Londoners. Foursquare is both a location-based social network ... , loyalty store card and social connector. The app is already proving highly popular in the US ...

Social bookmarking on the go: Digg builds mobile app

LONDON - Social bookmarking is set to become easier and more portable with the launch of an app...of its website there is no efficient service for social bookmarking using a smart phone, raising hopes ... founder Kevin Rose in London at a technology conference over the weekend. The social bookmarking ... to build a network of friends and share links via Facebook. Digg members can submit links and stories ...

Measurement tool tackles social media challenge

LONDON - The thorny issue of how to measure web traffic and social media activity effectively...value and find out what type of posts work well on different social networks. ... Normal 0 The new tool -- called PostRank Analytics -- claims to capture social ... of PostRank Analytics is that it attempts to compare raw traffic metrics against the level of social ...

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