Hanover scoops IT lobbying campaign from McKesson UK
29 May 2012 | by Hannah Crown
A leading health IT company has brought in lobbying help as it seeks to raise its profile in the wake of the collapse of plans for a national patient record system.
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Jobs | Agency Showcase | Ad creativeBen & Jerry's urges brands to follow 'values-led' approach
29 May 2012 | by Nicola Clark
Ben & Jerry's co-founder Jerry Greenfield has criticised brand owners for focusing on profit above the 'common good'.
Lottery promotes 'genuine' Olympic contribution through ad push
29 May 2012 | by Matthew Chapman
The National Lottery is repositioning itself as a "genuine supporter" of London 2012 and is rolling out an ad campaign to highlight the £2.2bn it has contributed to the Games.
Guto Harri told BBC it faced 'huge public fight' over Boris Johnson coverage
28 May 2012 | by Matt Cartmell
Boris Johnson's former comms chief threatened to use his contacts in the press to confront the BBC over its coverage of the London Mayor, The Guardian has reported today.
Monarchy's modern approach key to success, claim PROs
28 May 2012 | by John Owens
Successful attempts to modernise combined with a public increasingly eager to embrace tradition have led to the monarchy's growing popularity, a comms expert has claimed.
Boris Johnson appoints BBC's Will Walden as comms director
25 May 2012 | by Matt Cartmell
Mayor of London Boris Johnson has appointed the BBC's Westminster news editor to be his new director of comms.
Missing People asks viewers to pick up the phone
25 May 2012 | by Loulla-Mae Eleftheriou-Smith
Missing People, the independent charity that offers support for missing people and their families, has launched an emotionally-charged campaign that encourages viewers to call the helpline.
Social care group Anchor seeks agency for Grey Pride campaign
25 May 2012 | by John Owens
A social care group whose efforts led to the creation of a shadow minster for older people is seeking an agency to help continue its campaign.
Campaign Viral Chart: Nike interactive ad nets first place
25 May 2012 | by Ben Hall
An interactive film for Nike, where users can click on featured footballers for stats and social media links, has become the most shared advert on the social web this week with 585,286 shares.
Lessons from The GREAT Campaign
25 May 2012 | by Luke Blair
I wrote in one of these columns three years ago that watching different parts of the public sector trying to talk to each other was rather initially amusing, but ultimately rather depressing.
