Citroen pushes DS5 model with interactive mailer
12 Mar 2012 | by Ed Owen
Citroen has invested in a direct mail campaign, designed with a personalised digital dimension, for its DS5 model.
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Jobs | Agency Showcase | Ad creativeCREATIVE STRATEGY: Peugeot dances with the school of cool
17 May 2012 | by Simon S Kershaw
Isn't it ironic that the word "cool" is cool again? For a long time, it seemed that its fashionability had gone the way of velvet jackets, skinny jeans and long hair on men. Well, after flirting with naffness, they're all back.
Nissan pushes urban parking technology for Qashqai model
05 Dec 2011 | by Matthew Chapman
Nissan is running a direct mail campaign to highlight the Qashqai's high-tech cameras, which help drivers notice obstructions when parking.
Shell exaggerated fuel savings, rules ASA
19 Oct 2011 | by Loulla-Mae Eleftheriou-Smith
The ASA has banned a radio ad and direct marketing material for Shell, which misleading claimed the oil company could save drivers "up to one litre per tank".
From DM Bulletin to Data and Direct Bulletin
13 Oct 2011 | by Daniel Farey-Jones
Brand Republic's DM Bulletin is changing its name to Data and Direct Bulletin, covering the science of identifying and targeting customers and prospects, as well as the art of tailoring content to them.
RAC appoints Occam to handle data
13 Oct 2011 | by Loulla-Mae Eleftheriou-Smith
RAC, the automotive services company, has appointed Occam to handle its data management requirements and develop a single customer view database.
Vauxhall calls direct marketing review
28 Jul 2011 | by Sara Kimberley
General Motors UK is reviewing its Vauxhall direct marketing account.
The BR 200 July 2011: The web's most influential bloggers (1-50)
21 Jul 2011 | by Staff
The BR 200 list of the best advertising, marketing, media, PR and digital blogs from around the world, ranked in terms of traffic and social influence.
The BR 200 July 2011: The web's most influential bloggers (51-100)
21 Jul 2011 | by Staff
The BR 200 list of the best advertising, marketing, media, PR and digital blogs from around the world, ranked in terms of traffic and social influence.
The BR 200 July 2011: The web's most influential bloggers (101-150)
21 Jul 2011 | by Staff
The BR 200 list of the best advertising, marketing, media, PR and digital blogs from around the world, ranked in terms of traffic and social influence.
