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Hearst-Rodale harnesses Apple Newsstand to sample print launch

Hearst-Rodale is using Apple's Newsstand for a digital sampling drive for its new UK print launch, Women's Health, which will feature 30 ad pages.

The Times takes a poke at rivals with 20p cheaper ad

News International is running a press ad in today's issue of The Times (14 November), highlighting that the paper is 20p cheaper than its quality rivals The Daily Telegraph and The Guardian.

Karen Millen recruits ecommerce director to spearhead global web expansion

Fashion firm Karen Millen has appointed Lynn Ritson as its first ecommerce director, as it seeks to build its global online presence and drive online sales.

Mr Men creates Little Miss Princess character ahead of Royal Wedding

Mr Men is introducing a new character, Little Miss Princess, ahead of the Royal Wedding in April, to mark the 40th anniversary of the popular children's book series created by Roger Hargreaves.

ASA censures Express for 'out of stock' toys promotion

Richard Desmond's Express Newspapers has been rapped by the ASA for two campaigns it ran last year, after customers complained the promotional items on offer were out of stock.

Retail receives welcome boost in Top 100 Online Brands figures

Christmas and an early sales season helped drive shoppers online in December, with cards business American Greetings and the Royal Mail two of the biggest risers, according to UKOM/Nielsen data.

Capital FM secures first national promotion

Holiday and lifestyle service Lastminute.com has signed a five-figure deal to become the first cross network advertiser on Global Radio's newly national network, Capital FM.

Desmond switches discounts from papers to mags

Richard Desmond is introducing a flurry of cover-price changes across his Northern and Shell newspapers and magazines, including slashing more than £1 from the price of his flagship celebrity title OK!

Bauer Media launches pilot of Gaz7etta with Grazia magazine

Bauer Media has unveiled its pilot issue of brand new men's magazine Gaz7etta in today's issue of Grazia (26 October), for readers to pass on to "the man in their life".

Think BR: The Olympics are coming... so sling yer 'ook

New regulations on advertising at the London 2012 Olympics will give police and enforcement officers new powers to deal with ambush marketing, writes Geraint Lloyd-Taylor, media law specialist at Lewis Silkin.

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