February 10, 2010
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the relevant EU directive, which requires that audiences are alerted to the presence of product placement in a ...
By Gemma Charles / Brand Republic 09-Feb-10
LONDON - The Department of Health (DoH) has ditched plans to allow brand owners the use of its Change4Life imagery for on-pack promotions.
By Gemma Charles / marketingmagazine.co.uk 09-Feb-10
LONDON - Alcohol, 'junk' food and gambling are among the sectors facing a blanket ban on using product placement under plans being made by culture secretary Ben Bradshaw, it emerged today (4 February...
By Gemma Charles / marketingmagazine.co.uk 04-Feb-10
LONDON - Wolf Blass, the Australian wine brand, is investing more than £2m in its largest ever sporting-themed campaign to leverage its sponsorship of the RBS 6 Nations Championship.
is on offer for the winning agency planner. Entries will be judged by Steve Atkinson, group sales director ...
By Maisie McCabe / mediaweek.co.uk 03-Feb-10
Pharmaceutical firm Boehringer Ingelheim has called in a PR agency to promote its growing oncology business for the first time.
By Gemma O'Reilly / PR Week UK 03-Feb-10
In a nutshell Britain's Got Talent winners Diversity have joined forces with the Department of Health to launch a government campaign to get kids dancing for a healthier future. The 'Let's Dance with ...
Red Door Communications has hired Con Franklin as a senior account director. He joins from Resolute Communications, where he worked for three years. He previously spent seven years at public affairs a...
Ogilvy PR chief Ash Coleman-Smith is turning his back on PR in order to become head of marketing for a law firm.
Agency chiefs launch campaign for change, but get lukewarm response.