LONDON - US retailer OfficeMax is reviving its much-loved Elf Yourself Christmas viral marketing
By Jennifer Whitehead /
revolutionmagazine.com
10-Nov-09
They shared a tub of ice-cream, a love of ballet and total disregard for their own personal safety ... . And that wasn't the only case of on-set love in adland. In the recent
MCBD Virgin Trains ad, the girl journeying ...
Campaign
23-Oct-09
LONDON - Beverage chain Costa Coffee has launched a campaign with the strapline 'Love Christmas
By Amy Golding /
marketingmagazine.co.uk
28-Oct-09
A love of socialising lies behind the success of the lifestyle shop founded by Raoul Shah
By Gemma O'Reilly /
PR Week UK
04-Nov-09
LONDON - Digital agency Love Manchester has taken a cheeky shot at France striker Thierry Henry ... The Barcelona star handled the ball before assisting his team-mate to score what proved to be the winning goal in the FIFA 2010 World Cup finals play-off game in Paris on Wednesday night. Now, Love Manchester has created t-shirts which rebrand the French sports brand Le Coq Sportif as Le Coq un ...
By Ed Kemp /
marketingmagazine.co.uk
20-Nov-09
I love technology. I get RSS feeds from Gizmondo, read T3 and Stuff, and spend far too long ... The defence that this is work is, frankly, threadbare, as I finish up doing the real stuff late into the night to meet deadlines. I resist the title of "geek", but only because I don't really know how any of it works. History will reflect on this era as a time when expectation mainly triumphed over delivery ...
By Richard Eyre /
mediaweek.co.uk
27-Oct-09
collection that I created was inspired by my love of jazz and was so named to embrace the black American Jazz ...
By Jennifer Whitehead /
Brand Republic
09-Nov-09
-year-old claims he believes UK consumers are ready to fall in love with British Gas. ... fall in love again with this age-old, seemingly cantankerous brand? One need only glance ...
that customers' turkeys can still be cooked. 'We would like to be loved and respected by the country ...
will start to like us, and maybe even love what we do. It sounds a lofty ambition, but that is what we ...
By Alex Brownsell /
marketingmagazine.co.uk
17-Nov-09
Created by Rainey Kelly Campbell Roalfe/Y&R, the ad will also feature
John Sergeant, Philip Glenister, Jennifer Saunders and Joanna Lumley, as
well as the M&S regulars Twiggy and Myleene Klass. ...
Campaign
13-Nov-09
George Pascoe-Watson - GPW to his legions of admirers - is changing jobs.
By Paul Richards, former special adviser to Hazel Blears & Patricia
Hewitt /
PR Week UK
23-Oct-09