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C4's 4DS wins sales contract for FilmOn.com

LONDON - Channel 4's in-house digital advertising sales agency 4DS has been appointed to handle ... Under the terms of the deal, 4DS will manage third party online advertising for the website, including onsite media and sponsorship opportunities. The newly launched website , which ... Gower, director of 4DS, said: FilmOn is the world s largest aggregator of independent film ...

By Darren Davidson / Brand Republic 08-Apr-08

Media industry hard hit as jobs lost across the board

and Global Radio, Channel 4 is axing its third-party digital sales house, which will put up to 10 jobs ... -party digital sales house 4DS have learned they have fallen victim to the broadcaster's plans to reduce its costs by 100m over the next two years and reduce its headcount by 150. 4DS was launched last year ... : "Naturally I am sad to announce the closure of 4DS, which has performed well since its launch. "Given ...

By Daniel Farey-Jones / Brand Republic 21-Oct-08

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