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New tool claims to be able to identify next meerkat-style success

LONDON - A new research tool is being launched with the claim that it will be able to detect

By Jennifer Whitehead / Brand Republic 23-Nov-09

Haygarth names Matt Barnett head of digital and direct

LONDON - Integrated marketing agency Haygarth has appointed Matt Barnett to the new position ... Barnett has spent the past six months working at Haygarth as a consultant and will start his new role at the agency on 1 December. He joins from OgilvyOne where he headed up the global Unilever account working on brands such as Dove, Flora and Hellmann's. Prior to Unilever, Barnett was director ...

By Jacquie Bowser / Brand Republic 23-Nov-09

Free guide helps brands navigate legal side of social networks

networking with a new task force and the publication of a 10-chapter whitepaper aimed at preventing problems

By Jennifer Whitehead / Brand Republic 23-Nov-09

Ex-Digitas chief executive Rutherford takes chairman role at Volume

on strengthening Volume's global client relationships and winning new business in the UK. Rutherford said ...

By Staff / Brand Republic 23-Nov-09

MotoGP sports body strikes deal to boost website's commercial opportunities

, the international governing body of motorcycle racing, to develop, manage, promote and monetise a new video website. ... out to new target groups." ...

By Jacquie Bowser / Brand Republic 23-Nov-09

Spotify extends mobile reach with Symbian app

LONDON - Spotify is now available on a number of new smartphones, including some Nokia models

By Jennifer Whitehead / Brand Republic 23-Nov-09

ITV chairman considers pay-TV model for digital channels

LONDON - Archie Norman, the new chairman of ITV, is considering plans to charge for the broadcaster ... Despite Norman not joining the company until January, a number of weekend press reports hinted at the direction in which he is preparing to take ITV. The Mail on Sunday quoted unnamed City sources as saying Norman believed it was imperative that ITV changed from a free-to-air business, though ITV1 is likely ...

By Daniel Farey-Jones / Brand Republic 23-Nov-09

Shop Direct plans franchise deal to bring Woolworths back from the dead

LONDON - Cash-poor in life, Woolworths has in death become rich in imitators with two new versions ... to open stores on the old premises - 75% of the stores have already been bought up. The new owners ...

By James Quilter / Brand Republic 23-Nov-09

Microsoft discusses paying News Corp for search listings

NEW YORK - News Corp has held talks with Microsoft about the possibility of a deal that would see ... system profitable. Microsoft is working hard to turn its new search engine Bing into a viable competitor ...

By Staff / Brand Republic 23-Nov-09

Innocent reunites St Winifred's School Choir for Grandma remake

; font-family:"Times New Roman"; mso-ansi-language:#0400; mso-fareast-language:#0400 ... a new version of the song, which sold a million copies and spent two weeks at number one when first ...

By Staff / Brand Republic 23-Nov-09

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