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BAA targets marketing elite with mail drive
LONDON - UK airport operator BAA is targeting the elite of creative-thinking marketing directors ... , such as reaching the elusive ABC1 business market. Sarah Vos, marketing manager at Media@BAA, said: "The campaign ... of different platforms on which to promote their brands at BAA's seven UK airports, both landside and airside ... people travel through BAA's airports every year, and as different airports have quite distinct profiles ...
By Claire Billings, / Brand Republic 05-Feb-03
Trinity Mirror loses finance director to BAA
Margaret Ewing, who has left to take up the same position at airports operator BAA. ... Ewing takes over from current BAA finance director Russell Walls, who is retire later this year. Trinity Mirror said it has begun looking for a successor and would make an announcement in due course ... at Deloitte & Touche. BAA chief executive Mike Hodgkinson said: "Margaret Ewing has an outstanding ...
By Gordon MacMillan, / Brand Republic 15-Jan-02
JCDecaux holds on to £500m BAA's airport contract
LONDON - JCDecaux has retained airport operator BAA's £500m outdoor advertising contract in a deal ... further three years. It covers 1,700 poster sites at BAA's seven UK airports -- Gatwick, Heathrow ... Nelson, BAA retail director, said: "JCDecaux Airport emerged as the strongest candidate and we are looking forward to working with them to further push the boundaries in what media can achieve at BAA ...
By by Joe Lepper / Brand Republic 24-May-06
Former BAA chief Clasper approached for ITV job
LONDON - Mike Clasper, former CEO of airports operator BAA and one-time ad director at Procter ... Clasper was appointed a non-executive director of ITV in October last year, joining the board this January. He had been CEO of BAA since 2003, but said in July that he was stepping down after the company was bought by Spanish group Ferrovial. Although Clasper's name has been mentioned in relation to ITV since ...
By by Jennifer Whitehead / Brand Republic 07-Sep-06
Carat loses grip on £3m BAA media account
LONDON - Airport operator BAA has added ZenithOptimedia to its list of roster agencies to work ... role following a pitch against Universal McCann and one other unnamed agency. BAA is also reviewing ... agency Claydon Heeley Jones Mason. BAA is believed to be planning a big marketing push for the summer months. However, things could be tough for BAA, with the threat of war making some passengers wary ...
By Staff, / Brand Republic 12-Feb-03
BAA rolls out flight alert text service for its airports
LONDON - BAA is preparing to roll out its flight-alert text service across all seven of its UK ... and Glasgow. Duncan Tolson, BAA director of commercial telecoms and media, said: "The Flying Messenger ... , in an easy to use, cost-effective and personalised manner. "BAA is using text to great effect here, but this is only the beginning of what mobile solutions can deliver," he added. The BAA service comes in two ...
By by Ben Bold / Brand Republic 02-Nov-05
BT to add 180 internet kiosks to BAA's London airports
As part of a five-year deal with airport operator BAA, BT will replace around one-third of existing payphones at the airports with web-enabled phones. It will also continue to manage the airports' remaining 350 basic payphones. The new kiosks allow people to surf the net and send emails and text ...
By Jules Grant, / Brand Republic 25-Feb-04
ITV chief executive race thrown into confusion
candidate Mike Clasper, the former BAA chief executive, pulled out of the race and speculation re
By by Mark Banham / Brand Republic 09-Oct-06
Cordiant acquires identity consultancy for £30m
include BAA, BT, Diageo, Emap, Edexcel, Glaxo Wellcome, Kiss FM, Reckitt & Colman and Whitbread. ...
Brand Republic 09-Nov-00
Loewy creates identity for Heathrow biometrics trial
on barriers and scanners. BAA s head of product development, Stephen Challis, said: It was imperative ... to understand. This is a fantastic addition to the work we do for this key client. BAA is also experimenting ... an average of 30 times per trip. BAA s communications design manager, Nigel Clarke, said: Like Harry Beck ...
By by Charlie McCathie / Brand Republic 19-Jan-07
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