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Buongiorno rebrands and launches self-service for mobile clients

LONDON - Mobile agency Buongiorno Marketing Services, which today rebrands as Buongiorno! Digital ... then the price will vary if lots of advertisers want to be visible on these areas of the market place ... brand and interactive website represents the best way for us to present our offering to the market which now needs a variety of options. "Companies in the early stages of digital marketing require end ...

By Staff / Brand Republic 04-Nov-09

3M launches service to predict visual impact of creative work

LONDON - 3M has launched a web-based service for brand owners, packaging designers, advertisers ... The Visual Attention Service is an automated, predictive model of visual attention ... to validate their work before committing to production. The service has been built using 30 years ... traditional methods such as eye tracking and focus groups, the Visual Attention Service is accessible for any ...

By Jacquie Bowser / Brand Republic 18-Nov-09

Digital services outfits dominate fastest growing companies league

LONDON - Digital service companies are thriving and among the fastest growing companies in the UK ... Digital marketing agency Bigmouthmedia Limited and online DVD rental company Lovefilm both ... . Lovefilm, which plans to launch a streamed direct-to TV service in 2010, achieved a 5694% increase ... year's awards. Among these were music download website 7Digital (928%) and search marketing agency ...

By Sarah Shearman / Brand Republic 23-Oct-09

Trading Places (6 Nov): This week's people moves in advertising, digital, marketing and media

LONDON - Changes of the guard at TBWA Group and Channel 4, as well as a marketer's return ... months. Rennie will also hire a new commercial team. ( Media Week ) WFCA , the full-service marketing ... Cavers , who left in August to join The Marketing Store . ( Campaign ) Simon Brotherson , the award ... Euro RSCG KLP , the Havas-owned marketing communications agency, as a joint creative director ...

By Daniel Farey-Jones / Brand Republic 06-Nov-09

Trading places (30 Oct): This week's people moves in advertising, digital, marketing and media

in advertising, digital, marketing and media. ... as group marketing and new business director. Mead will be responsible for marketing and new business ... and consumer insight consultancy. ( Brand Republic ) Full service digital agency TBG London has appointed Caroline Taylor as group marketing director, the first of three new hires planned by managing director ...

By Joe Gill / Brand Republic 30-Oct-09

Trading Places (13 Nov): This week's people moves in advertising, digital, marketing and media

LONDON - Brand Republic rounds up the week's major people moves in advertising, digital, marketing ... of learning services, where she will be responsible for training across dealership networks. ( Marketing ... James Walker , who ran Accenture 's international Marketing Sciences division for seven years ... . ( Marketing Direct ) Digital I-Level has appointed Adam Fulford to the new role of head of planning ...

By Staff / Brand Republic 13-Nov-09

Trading Places (23 Oct): This week's people moves in advertising, digital, marketing and media

in the advertising, digital, marketing and media sectors. ... to the Digitas international chief executive, Stephan Beringer . ( Campaign ) Marketing World Vision has appointed Mathew Neville as its director of marketing and fundraising. Neville has been promoted ... joined in 2007. ( Marketing ) Former Audi and Nissan marketer Neil Burrows has taken on the role ...

By Sarah Shearman / Brand Republic 23-Oct-09

Nokia's music download service reaches 107,000 users worldwide

LONDON - Nokia's Comes With Music unlimited downloads service has amassed 107,000 users worldwide a ... Nokia launched its music service in the UK one year ago , backed by a multi-million pound pre ... service for 12 months in the UK and over the past eight months, has also gone live in 11 other countries. "This is a very fast rollout for a service of its kind, especially when you consider the music is a mix ...

By Jacquie Bowser / Brand Republic 23-Oct-09

Marketing to engage today's digitally-savvy youth market

Marketing directors from brands such as Durex and lastminute.com are featured in these video ... Marketing's Youth conference is a big hit every year so we took a film crew down to capture some of the most interesting insights from the day. The resultant video offers presentation excerpts and backstage ... market. You can view the full video with some slides by clicking here . ...

By SpeakersChannel.tv / Brand Republic 16-Nov-09

Digital Marketing Group hit by profits drop

LONDON - Six-month pre-tax profits at Digital Marketing Group have fallen by 31% year on year ... DMG, which is led by former Euro RSCG chief executive Ben Langdon, said it has experienced a tough trading environment but anticipates benefiting from increasing client spend on digital marketing in 2010 ... - Digital Marketing Group hopeful after dull half-year ...

By Daniel Farey-Jones / Brand Republic 23-Nov-09

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