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CACI moves into online lead generation
LONDON - Lifestyle data owner CACI has started generating leads for automotive and laptop ... of car and what their contact details are. For a higher cost per lead CACI will add its own demographic ... . Jonathan Burston, sales director at CACI, said he was not ready to disclose pricing details because CACI ... CACI has worked with an online publisher to provide lead generation for clients. Its partnership ...
By Daniel Farey-Jones / Brand Republic 07-Jan-09
CACI updates financial channel and product intelligence
LONDON - CACI has launched a new version of ChannelChoice, its data product for financial services ... Using CACI's modelling and analysis skills in combination with NOP's Financial Research Survey, ChannelChoice segments customers based on a range of channels and products. Channels include face ... . Penny Dryden, director of financial services at CACI, said: "ChannelChoice supplies the intelligence ...
By by Daniel Farey-Jones / Brand Republic 08-Nov-05
CACI acquires specialist software developer TCO
LONDON - CACI has acquired data software developer Tech Computer Office, which specialises ... and construction markets. TCO will sit as a distinct business unit within CACI's Information Systems division. Greg Bradford, chief executive of CACI, said TCO's strength and reputation in social care and local government markets will considerably strengthen CACI's capability in these sectors. "TCO has a well ...
By by Sam Matthews / Brand Republic 18-Oct-05
EDF Energy hires CACI for data duties
LONDON – Utility EDF Energy has hired CACI to create and host a database of prospects ... customers. EDF Energy are hoping that CACI's data will help gain further insight into existing customers ... demanding annual targets." CACI is using its data classification systems Ocean and Acorn for the work. Tracy Weir, CACI vice-president, said: "Working with EDF Energy is a major achievement and confirms our ...
By by Joe Lepper / Brand Republic 06-Jun-06
CACI launches online financial data service
LONDON - CACI has launched an online data service for financial services firms, featuring trends ... The database firm has announced that it is to make its Mortgage Market Database and Savings and Current Account available online. Penny Dryden, CACI financial services group director, said: "A chief ... this month, CACI announced it had acquired data software developer Tech Computer Office, which specialises ...
By by Joe Lepper / Brand Republic 27-Oct-05
CACI unveils Workforce Acorn postcode profiling tool
LONDON - CACI has launched a new postcode classification tool for profiling an area according ... break down further into 17 groups and 58 types. John Rae, director of business development at CACI ... accurate, targeted profiling of these regions, allowing profitable planning decisions to be made." CACI ... the counter medicines, as well as luxury items such as golf clubs and computers. Last month CACI launched a ...
By Staff, / Brand Republic 26-Oct-04
CACI follows fresh focus with Burston appointment
LONDON - CACI has appointed Jonathan Burston to the newly created role of sales director, following ... Burston will be responsible for the development of CACI s data consultancy portfolio and client relationships. He will report report directly to Tracy Weir, vice-president of CACI and head of the consumer ... at CACI in January. ...
By by Alex Donohue / Brand Republic 20-Feb-07
CACI rolls out database of UK consumers
LONDON - Marketing services company CACI has launched the Consumer Register, a list of records ... purposes. CACI's Consumer Register is a database of several million names and addresses, which has been ... and hopes to use others shortly. Paul Winters, managing director of marketing solutions at CACI, said: "We ... of CACI's Consumer Register follows on the heels of Royal Mail's Universal Suppression Service ...
By Claire Billings, / Brand Republic 24-Sep-02
Caci expands as it buys customer analysis specialist Imaj
LONDON – Database marketer Caci has acquired Hampshire-based consumer analyst Imaj Consultancy ... executive of Caci, said: "This acquisition represents an important strategic step to expand our presence in the customer analytics market, an area where there are significant future opportunities." Caci said the acquisition added skills in advanced customer analytics and complemented Caci's existing offering in this area ...
By Joe Lepper / Brand Republic 24-Aug-04
CACI strengths offering and European presence with Sophron acquisition
LONDON – CACI, the data company, has extended its European footprint with the acquisition ... Europe, and its clients include Vodafone, Orange, Sky and MBNA. CACI has made the acquisition to strengthen its marketing services division. Greg Bradford, chief executive of CACI, said: "Sophron provides skills and experience that complement CACI's expertise in consumer and market analysis ...
By by Staff / Brand Republic 08-Jun-06
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