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Carbon Trust launches labelling scheme
LONDON - The Carbon Trust has launched a carbon reduction label in conjunction with major brands ... Labelling will demonstrate a commitment from companies to reduce the carbon footprint of their products . The Carbon Trust said that the initial phase of the scheme s development, the label ... withdrawn by the Carbon Trust. ...
By Mark Banham / Brand Republic 16-Mar-07
Carbon Trust to roll out branding push
LONDON - The Carbon Trust is poised to hire a lead advertising agency for a branding campaign ... to the work undertaken by the trust. The budget for the campaign is undisclosed, but a source familiar with the situation said it would be significant . The Carbon Trust has been allocated 50m for its advertising ... The agency, which advises businesses and the public sector on reducing carbon emissions ...
By by Darren Davidson / Brand Republic 24-Jan-07
Review for £50m Carbon Trust business begins
LONDON - The Carbon Trust has kicked off a statutory review of its £50m advertising, media, DM ... McCann, while Omnicom-owned Tequila/London and Tullo Marshall Warren are on Carbon Trust's direct ... , director of marketing and communications at the Carbon Trust, said: "We have been very successful in establishing the Carbon Trust as a key player in the drive to a low carbon economy - a leading and necessary ...
By by Sarah Woods / Brand Republic 12-Jul-06
Carbon Trust names six to market research roster
LONDON - The Carbon Trust, the private company set up by the government to accelerate the move to a ... and communications service review. Peter Hambly, director of marketing and communications for the Carbon Trust, said ... working with us will help drive the move to a low-carbon economy. ...
By Joanne Payne / Brand Republic 02-Mar-07
Carbon Trust appoints three agencies to advertising roster
LONDON - The Carbon Trust has appointed WCRS, Vallance Carruthers Coleman Priest and Rainey Kelly ... The agencies beat off competition from McCann Erickson, Miles Calcraft Briginshaw Duffy and Leo Burnett. The Carbon Trust, which advises UK businesses on how to cut carbon emissions, started the review of its 50m advertising and communications statutory review last year. The roster will be in place ...
By by Darren Davidson / Brand Republic 22-Jan-07
Carbon Trust appoints Tequila\London for digital and direct
LONDON - The Carbon Trust has appointed Tequila\London to handle the government-funded agency ... awarded contracts for the Carbon Trust s digital and direct relationship accounts, and will be asked ... s marketing and communications review. The Carbon Trust said Tequila London would also work across a variety ... Hambly, director of marketing and communications at the Carbon Trust, said: The issue of climate change ...
By Alex Donohue / Brand Republic 18-Apr-07
Carbon Trust backs business scheme with £1m campaign
LONDON - Companies involved with environmental scheme the Carbon Trust are to be recognised in a ... to follow starting on April 11. Peter Hambly, head of marketing at the Carbon Trust, said that climate change was the greatest environmental threat faced and the Carbon Trust is advising the pioneering ... organisations to join them and make business sense of climate change," he said. The Carbon Trust works ...
By Jennifer Whitehead, / Brand Republic 11-Mar-04
Carat and Universal share £12m Carbon Trust work
LONDON - The Carbon Trust has split all its media buying for the next 12 months between two of its ... The trust, which was set up by the government to reduce carbon emissions, appointed a four ... Campbell Roalfe Y R. Peter Hambly, director of marketing and communications at the Carbon Trust, said ... challenges and opportunities for the Carbon Trust and our delivery partners. ...
By Daniel Farey-Jones / Brand Republic 19-Mar-07
Tesco highlights green issues with carbon footprint labels
LONDON - Tesco is to become the first supermarket to assign a carbon label to its products ... -backed Carbon Trust, said: A carbon label will put the power in the hands of consumers to choose how they want ... Tesco, the UK s biggest supermarket group, said it would record the amount of carbon dioxide emitted, what has become known as the carbon footprint , during the production, transport ...
By by Joanne Payne / Brand Republic 19-Jan-07
TfL sponsor Cars not Carbon marketing challenge
not Carbon competition, launched by the Low Carbon Vehicle Partnership, to bridge the gap between awareness ... awareness officer, said: TfL aims to reduce the capital s carbon emissions by promoting sustainable transport, operating vehicles more efficiently, promoting low carbon vehicles and fuels, and introducing carbon pricing for transport. By sponsoring the competition, TfL are engaging with the marketing ...
By Jacquie Bowser / Brand Republic 15-May-07
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