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BBH chief speaks on localised global campaigns

campaigns should take care to localise creative work, BBH global chief executive Simon Sherwood told ... Sherwood was speaking on the subject of "Achieving integration on a global scale" at a seminar staged by mergers and acquisition advisers Results International covering emerging markets and digital communications. Admitting multinational clients are tempted to save money and achieve consistency by running ...

By Daniel Farey-Jones / Brand Republic 20-Nov-09

Former Accenture partner joins Nunwood to lead strategy

LONDON - Research consultancy Nunwood has hired James Walker, who ran Accenture's international ... 's consultative approach, client services and international strategy". Walker took over Accenture's international ...

By Daniel Farey-Jones / Brand Republic 06-Nov-09

Football qualifiers tipped to return to free-to-air TV

LONDON - International football qualifiers are being tipped for inclusion on the list of sporting ... , Wimbledon, international football qualifiers and rugby union internationals in Wales are likely ...

By Jacquie Bowser / Brand Republic 09-Nov-09

Trading Places (23 Oct): This week's people moves in advertising, digital, marketing and media

LONDON - Restructures at Guardian News & Media and News International, alongside hires for a number ... to the Digitas international chief executive, Stephan Beringer . ( Campaign ) Marketing World Vision has ... Maggioni to the new role of international sales director. ( Media Week ) Vizeum has hired Sally ... new director of international and business development role focusing on the company's growth outside ...

By Sarah Shearman / Brand Republic 23-Oct-09

MotoGP sports body strikes deal to boost website's commercial opportunities

, the international governing body of motorcycle racing, to develop, manage, promote and monetise a new video website.

By Jacquie Bowser / Brand Republic 23-Nov-09

Sony's fantasy festival hooks 13,000 Last.fm users at launch

was created by Altogether Digital and OMD International was responsible for the partnership with Last.fm. ...

By Daniel Farey-Jones / Brand Republic 19-Nov-09

BPI shifts €60m global perfume account to Carat

Beaute Prestige International, which is owned by Shiseido, incorporates the Jean-Paul Gaultier and Issey Miyake ranges of scents. The account involves activity across 40 countries, with France accounting for the biggest share of spend of any individual country. BPI's perfumes are distributed ...

By Staff / Brand Republic 02-Nov-09

London Lite faces axe in Associated consultation

The Lite's future has been under review since the closure of its former rival, News International's thelondonpaper in September. However, Associated has now given notice it may close the paper after starting a formal consultation with 36 London Lite employees. Steve Auckland, managing director, Associated ...

By Daniel Farey-Jones / Brand Republic 27-Oct-09

Tesco to build shopping centres in China

largest international retailer behind Wal-Mart and Carrefour. But, with little room for growth ... . Despite current economic concerns in the UK, Debenhams joined Tesco on the international expansion trail ...

By James Quilter / Brand Republic 13-Nov-09

Trading Places (6 Nov): This week's people moves in advertising, digital, marketing and media

replaced him with Robert Harwood-Matthews . Harwood-Matthews has held various national and international ... Francisco. He will report directly to Perry Valkenburg , president Europe and COO International. ( Campaign ... of broadcast. ( Media Week ) Clear Channel's international chief executive William Eccleshare has formed ...

By Daniel Farey-Jones / Brand Republic 06-Nov-09

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