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Traffic Agency offers click-throughs on keywords search
service selling click-throughs to 'keyword domains'.
By Staff, / Brand Republic 24-Mar-03
Consumers more responsive as click-throughs hit 6.9%
LONDON - UK consumers became more responsive to email marketing over the last quarter as click-through ... The average click-through rates for email advertising in the UK grew from 6.3% in first quarter ... to email marketing drop. However, it is unclear how many of these click-throughs are intentional. Research earlier this year found that the vast majority of click-throughs on pop-ups were accidental ...
By Staff, / Brand Republic 28-Sep-04
Vast majority of pop-up click-throughs are a mistake
LONDON - The vast majority of click-throughs on pop-ups are accidental and it is taking users ... In a test involving 60 people, Bunnyfoot Universality found that nearly nine out of 10 click-throughs ... -overs and that brands are wasting money by paying for inaccurate click-throughs. Rob Stevens, head of business behaviour at Bunnyfoot, said: "Achieving an over-inflated click-through rate might help brands to justify ...
By Jennifer Whitehead, / Brand Republic 13-Jul-04
French lead European internet users in ad click-throughs
Results from Adtech's annual click-through analysis across Europe found that rates vary considerably throughout the course of the year, with significant differences from country to country. In general, click-through rates peak toward the end of the year while users tend to ignore ads after ...
By Dan Leahul / Brand Republic 06-Mar-09
Clickthrough rates on the rise as Europe outperforms US
, as clickthrough rates rocket up. ... that European clickthrough rates rose 15% between the third and fourth quarters. This means that clic through ... in the US. In terms of clickthrough rates by message type the survey, which is based on more than 2bn ... 12.7% clickthrough rate compared with 4.8% for text emails. In the US figures for the same period ...
By Joe Lepper, / Brand Republic 06-Apr-04
CBS MarketWatch.com shuns click-through measurement
LONDON - News and information website CBS MarketWatch.com has announced it will no longer use click-through ... , "Click-through rates are a misleading statistic -- they aren't indicative of raised awareness ...
By Louise Banbury / Brand Republic 10-Jul-01
Tequila work for HP doubles click-through rate
LONDON - Computer giant Hewlett-Packard has seen the click-through rate from its email magazine ... HP's click-through rate was at an average of 6% during 2001, prior to the appointment of Tequila\, but rose to 9% in January 2002 on the move to a new e-programme launch. In January 2003, the click-through rate for Europe, Middle East and Africa for HP's customer email, Extranews, was at 12%. Tequila ...
By Staff, / Brand Republic 02-Jun-03
Microsoft's Internet Explorer threatens click-through ads
gains momentum, more users will hit the privacy button, which will threaten click-through advertising ...
By Staff / Brand Republic 28-Aug-08
InSkin claims 3.2% click-through rate for video format
LONDON - InSkin Media's video wrap-around ad format has achieved average click-through rates of 3 ... , the average click-through rate in the UK in 2008 across static image, Flash and rich media ad formats was 0 ...
By Daniel Farey-Jones / Brand Republic 09-Nov-09
Email survey shows drop-off in acquisition click-through rates
-to-consumer acquisition click-through rates dipped from 8% in the second quarter to 6%, and business-to-business click-through ... by the total number of emails sent out. However, business-to-consumer retention click-through rates climbed from 9% to 12%, and business-to-business click-through rates climbed from 11% to 13%. Caution ...
By by Daniel Farey-Jones / Brand Republic 25-Jul-05
Jobs
- INTERNAL COMMUNICATIONS MANAGER, Dylan*
- GOOD BENEFITS, Central London
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- £27-33K, West London
- Digital Content Manager, Sage UK Limited
- , North East England
- MARKETING MANAGER : Luxury Travel Company, Dylan*
- , Central London
