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Aertex appoints Cube3 for brand and online revamp
LONDON - Men's clothing brand Aertex has appointed Cube3 to create a new positioning and online ... the copyright to a specific type of fabric, sells most of its clothing via its website and through selected UK stores. The strategy will aim to align brand communications with Aertex s online presence. It is also ...
By James Quilter / Brand Republic 11-Nov-09
Microsoft employees perform embarrassing dance routine in US store
LONDON - Employees at a Microsoft store in California have performed a mini flash-mob dance routine ... A video of the performance has been uploaded onto YouTube , showing Microsoft staff breaking into a hand-clapping dance along to 'I Gotta Feeling', by the Black Eyed Peas. The complete and utter indifference of customers in the store can be clearly noted at around 1:40, however towards the end ...
By Jacquie Bowser / Brand Republic 20-Nov-09
Rough Guides creates destination guides for Vodafone App store
to bring trusted Rough Guide content to mobile consumers via a brand new app store, and offer them ...
By Staff / Brand Republic 18-Nov-09
Cadbury takes pop-up store concept into digital channel
LONDON - Cadbury is giving away its much-hyped limited edition Caramel Nibbles scarf at the end of the week via an online shop that will appear and disappear from a number of fashion blogs and retail ...
By Jennifer Whitehead / Brand Republic 26-Oct-09
VIDEO: New-look Starbucks opens its doors in central London
LONDON - Starbucks has opened the first store to depart from its established interior design ... design, goes over the elements of the store, which is located on London's Conduit Street. The coffeehouse ... -energy lighting throughout the store consumes 25% less electricity, and furniture has been created from recycled ... to the customer. Its very much more bespoke and a one-off. "The first hit you get when you walk in the store is a ...
By Susan Billinge / Brand Republic 10-Nov-09
M&S to sell other brands for the first time in 125 years
and Coca-Cola, throughout all its stores as it seeks to plug gaps in its product offering. ... M S has been trialling the sale of 400 branded products in 54 stores in the north and south east of England over the past 16 months. The goods will be available by January. The store said the initial offer ... into the store include Stella Artois, Cadbury Wispa, Kellogg's Cheerios, Jacobs Cream Crackers, Pantene, Baileys ...
By James Quilter / Brand Republic 04-Nov-09
TV and PC retailer moves into internet movie delivery
that will deliver films just released on DVD to any internet-connected device bought in its stores. ... release. Sonic chief executive officer Dave Habiger said that the content will be stored on servers so ... . Brian Dunn, Best Buy's chief executive officer, said in a statement that the digital video store expands ...
By Staff / Brand Republic 03-Nov-09
Bidders have Playboy bunny in their sights
Playboy Enterprises owns the famous girlie magazine after which it is named. It produces content for websites and adult television services, clothing, and also operates a chain of stores. The company refused ... -Z's clothing range Rocawear, as well as the iconic US raincoat brand London Fog. The Los Angeles Times ...
By Staff / Brand Republic 13-Nov-09
Sulake launches virtual world Bobba Bar for mobile users
for the face, body, hair, skin and clothing. There are more than one billion combinations to choose from ... download from the iTunes App Store for iPhone and iPod touch users. It is also available at Nokia's OVI store for Nokia smart phone users. Sampo Karjalainen, co-founder and chief creative officer of Sulake ...
By Jacquie Bowser / Brand Republic 09-Nov-09
Online finance tool closes in on official launch
, including savings and current accounts, credit and store cards and mortgage accounts, allowing them to view ... next month. The service tags user's transactions (BHS is tagged as clothing, Shell would be tagged ...
By Jacquie Bowser / Brand Republic 23-Oct-09
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- Digital Content Manager, Sage UK Limited
- , North East England
- Account Manager, Livewire PR
- £27-33K, West London
- MARKETING MANAGER :: INTERNATIONAL PROPERTY COMPANY, Dylan*
- Up to £55k + fantastic bens, Central London
- STAFFING AGENCY :: INTEGRATED AGENCY, Dylan*
- ,
