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Datamonitor acquires Verdict Research for £4.7m
, is being sold to Datamonitor for £4.7m. ... to performance. Verdict will join Datamonitor's consumer goods research arm and marks the company's first ... and radio programmes, will stay on as head of Verdict for a further three years. Datamonitor plans ... that Datamonitor offers Verdict an exciting opportunity for growth not only in the UK but especially ...
By by Sam Matthews / Brand Republic 26-Sep-05
Datamonitor founder buys 50% stake in New Statesman
to the former Datamonitor chief executive Mike Danson.
By Paul McNally / Brand Republic 03-Apr-08
1 Stop Data teams with Datamonitor for over 1,000 reports
LONDON - List management group 1 Stop Data is offering research from publisher Datamonitor, which ... combination of Datamonitor research and our highly focused lists is a powerful combination for marketers. The comprehension of knowledge and insight can make a real difference." Datamonitor covers sectors including ...
By by Julia Pearlman / Brand Republic 18-Aug-05
Celeb-backed campaigns flounder in saturated market
-led marketing campaigns, according to a new report from Datamonitor. ... The report by Datamonitor, claims that the cult of celebrity has reached a crossroads and an aging ... , Datamonitor's report says that this "explosive phenomenon" faces growing challenges, as many consumers ... to be endorsing. Datamonitor cited Britney Spears ' past relationship with Pepsi as an example of this problem ...
By Nikki Sandison / Brand Republic 25-Jul-08
Danson appointed non-executive director at TMN
of Datamonitor, to the board as a non-executive director. ... Datamonitor in 1990 and sold it on to Informa in 2007 for 502m. According to the Daily Telegraph, Danson made ...
By Jacquie Bowser / Brand Republic 06-Oct-08
Geoffrey Robinson sells stake in New Statesman
LONDON - Mike Danson, the founder of market research firm Datamonitor has taken full ownership ... , who made his fortune by floating and then selling Datamonitor to Informa. Robinson said: "It ...
By Daniel Farey-Jones / Brand Republic 15-Apr-09
Social networking use set to triple in four years
triple by 2012 to 27m members, according to a report by independent market analyst Datamonitor. ... networking site such as MySpace and Facebook. Datamonitor said that interaction is the key factor in a ... social networks are only available in the English language when starting up. Datamonitor points ... at Datamonitor, said: Consumers are creating and joining existing social communities which, if harnessed ...
By Nikki Sandison / Brand Republic 02-May-08
Europe beating US in battle to switch on digital television
homes by 2006 compared with 43m in the US, according to a report by Datamonitor released today. ... to have 12m, or 54%, while Italy lags behind on 11.7m and 58%. The Datamonitor report coincides ...
By Sam Matthews, / Brand Republic 23-Jul-04
Advertisers urged to target affluent senior market
by advertisers despite being among the most affluent members of society, according to a report from Datamonitor. ... , the more you want to identify with so-called youth brands. Report author and Datamonitor consumer ...
By Anna Clarke, / Brand Republic 28-Jul-03
Companies ignore social media and the digital consumer at their peril
to a report from Datamonitor, while other new research says digital consumers have stronger ... , senior analyst for customer interaction technologies at Datamonitor and the report's author, said ... from Datamonitor chimes with data released by market research firm Millward Brown, which found ...
By Staff / Brand Republic 11-Jun-09
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