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Debenhams to quit Nectar scheme
LONDON - Debenhams will not renew its existing association with loyalty scheme Nectar when its ... From February 15, Debenhams, one of the founding partners when Nectar launched in 2002, will no longer issue or redeem Nectar points. It is understood that Debenhams will now focus its loyalty ... , said it was disappointed Debenhams would not be renewing its loyalty association with Nectar when ...
By Alex Donohue / Brand Republic 07-Feb-08
Online success prompts Debenhams expansion
High-street retailer Debenhams is opening 11 new stores and creating 4,000 jobs in the next four ... LONDON (Brand Republic) - High-street retailer Debenhams is opening 11 new stores and creating 4,000 jobs in the next four years, bringing its total number of outlets in the UK to 100. Debenhams chairman Peter Jarvis said its expansion plans came from the strength of the Debenhams Direct home ...
By Camilla Palmer / Brand Republic 18-Jul-00
Debenhams sponsors Red magazine supplement
LONDON - High street fashion retailer Debenhams is sponsoring Red magazine's fashion supplement ... Debenhams branding and logo on the supplement s front cover and poly bag, as well as display advertisements ... appearing on selected ranges and favourite items in Debenhams, chosen by Red s fashion team. Copies ... are delighted to be working with Debenhams on this project. Red readers are high-spending and discerning ...
By Jacquie Bowser / Brand Republic 03-Sep-07
Home shopping hits Debenhams profit
Debenhams, the high-street retailer which recently lost its chief executive to BhS, said its ... LONDON (Brand Republic) – Debenhams, the high-street retailer which recently lost its chief executive to BhS, said its profits were hit by the poor performance of its internet and home shopping operations. New chief executive Belinda Earl said profits had been dented by a 6m loss in the division ...
Brand Republic 17-Oct-00
Debenhams reappoints Fenix for direct marketing account
LONDON - Debenhams has reappointed its incumbent direct marketing agency Fenix Communications ... Fenix, which has held the Debenhams account since 2002, will retain responsibility for all direct ... retention and range of financial services. Michele Lockwood of Debenhams direct marketing said: "Fenix ... ." Mark Fosbueary, managing director at Fenix Communications, said: "Debenhams was our founding client ...
By by Alex Donohue / Brand Republic 05-Jul-06
Debenhams to push online wedding service card
LONDON - Debenhams is introducing an innovative digital angle to its wedding service in the form ... Debenhams will offer the DVD card, designed to be used with an internet-connected computer ... . The DVD card and its content are supplied by Serious Europe and will first appear in Debenhams stores ... Debenhams to track customer activity on its website. Paul Lines, retail services brand manager ...
By Daniel Farey-Jones / Brand Republic 15-Apr-08
VIDEO: Debenhams returns to TV advertising today
LONDON - After a two-year hiatus Debenhams is promoting itself on TV again from today with an ad ... The 2m ad seeks to reposition Debenhams as a designer-focused retailer and will carry the strapline "Design in every department", replacing its former slogan "Styling the nation ... of 'Coronation Street'. JWT London won the 15m Debenhams ad account in April. Miles Calcraft Briginshaw Duffy ...
By Jacquie Bowser / Brand Republic 19-Oct-09
Debenhams’ online faces long wait for profit
Debenhams’ internet shopping site will take four years to break even and will take another four ... LONDON (Brand Republic) – Debenhams’ internet shopping site will take four years to break even and will take another four to make the same profit as one new high-street outlet, according to the retailer’s new chief executive. Belinda Earl said the company’s internet operations should be seen as a method ...
Brand Republic 18-Oct-00
Debenhams escapes ban over models on railway
LONDON - Debenhams has escaped a ban from the watchdog for a press ad featuring models posing on a ... on railway tracks each year. The ad for Debenhams women s fashion range showed models posing on a ... moving along the tracks in the background. Debenhams defended the ad by pointing out that the models ...
By Nikki Sandison / Brand Republic 21-Nov-07
Debenhams hires Blowfish for credit card DM work
LONDON - Blowfish has been hired by Debenhams to handle a direct marketing campaign for its ... The agency has been hired on a project basis by Debenhams to specifically target its credit card holders and encourage them to use their cards. Andrew Rosbottom, Debenhams direct marketing controller, said: "This is only aimed at existing credit card holders with the aim to increase their spend ...
By by Joe Lepper / Brand Republic 14-Nov-05
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