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Walkers 'Do Us A Flavour' challenge attracts one million

LONDON - Walkers has had more than 1.1m entries and substantial web visits for its 'Do Us A Flavour ... with what the site and campaign has to offer. "The 'Do Us A Flavour' and 'Brit Trip's promotions mark a ... it has seen a total of 2.4m sessions, with visitors spending an average of nine minutes online per ... people's flavours, including celebrity entries. Entries could also be submitted by post and SMS ...

By Dan Leahul / Brand Republic 24-Oct-08

BR Video: Blumenthal on Walkers' do us a flavour campaign

LONDON - Builder's Breakfast has been crowned winner of the Walkers 'do us a flavour' campaign ... of the real challenges with the final six flavours was to turn them into "something that not only tasted good ... with a brand if it allows him to use what he's learned in that work in his own cooking at The Fat Duck in Bray, Berkshire. Blumenthal said: "I think chefs can learn a lot from the technical side ...

By Jacquie Bowser and Nikki Sandison / Brand Republic 07-May-09

Gary Lineker steals competing flavours in Walkers TV push

to win Walkers 'Do us a flavour' competition in a series of TV ads encouraging viewers to vote ... -fareast-language:#0400; mso-bidi-language:#0400;} The ads mark the next stage of Walkers' 'Do us a flavour ... up to find the winner of the 'Do us a flavour' competition. "It's now up to the public to vote ... TV ad is a 60-second battle between the flavours, which are personified by larger than life ...

By Nikki Sandison / Brand Republic 04-Feb-09

Vanilla-flavoured Coke to launch in May

NEW YORK - Coca-Cola will launch a vanilla-flavoured version of Coke in the United States on May 15. ... . The US launch will be followed by a rollout in Canada several weeks later. The launch follows extensive research by Coke, which has found a broad appeal for a vanilla-flavoured version of its flagship brand ... ." Earlier this month, Coca-Cola announced that it was set to launch a lemon-flavoured variant of Diet Coke ...

By Staff, / Brand Republic 16-Apr-02

Absolut debuts vanilla flavour with online campaign

, is taking a different approach to launching its newest variant Absolut Vanilia by debuting the product ... of a new flavour. Absolut.com will entice spirits connoisseurs and consumers with the distinct robust ... The campaign breaks this week as the product hits shelves and bars in the US, but weeks before any advertising is due to appear. Visitors to the Absolut website will get a sneak preview of Absolut Vanilia ...

By Staff, / Brand Republic 04-Mar-03

Walkers selects Haygarth for new Sensations flavour launch

Sensations Roast Onion & Balsamic flavour crisps. ... The campaign includes a 500,000-item door-drop and partnership with OK! magazine. The door-drop will deliver a sample bag of main adopter flavour Thai Sweet Chilli in a box featuring Tara Palmer Tomkinson imagery, a "Do not disturb -- I'm enjoying a moment of me time with Sensations" door sign with details ...

By by Sam Matthews / Brand Republic 22-Mar-05

Cajun Squirrel battles Crispy Duck for Walkers Crisps deal

LONDON - Walkers will be offering six new crisp flavours from today including Cajun Squirrel ... Us a Flavour' competition, which launched in July. The six finalists, who came up with Cajun ... . Entrants had to submit a flavour and a picture that best summed it up, and where there were multiple ... -fareast-language:#0400; mso-bidi-language:#0400;} A team of judges, including Heston Blumenthal, the chef who ...

By Nikki Sandison / Brand Republic 09-Jan-09

Absolut pushes raspberry vodka with debut US TV ads

NEW YORK - Absolut is pushing new flavour, Absolut Raspberri, with the first US television ... enjoys flavoured vodka." The ads will be shown on cable television in the US, where spirits do ... the template for the traditional Absolut ads, featuring a bottle and a halo in the background, as a starting ... appeared on television in the US. Along with the television campaign, three print executions will run ...

By Staff, / Brand Republic 06-Sep-04

Fox's Echo debuts new flavour with £4m marketing push

campaign to coincide with the launch of a new honeycomb-flavoured bar. ... It is the biggest standalone marketing campaign Fox's has embarked on for the brand and follows a ... -in-cheek campaign is based on the cliche that women have a special relationship with chocolate, that it could have ... PR, handled by Cow Communications, and promotional activity such as a national sampling campaign ...

By Claire Billings, / Brand Republic 16-Apr-02

Coca-Cola set to launch Diet Coke lime flavour spin-off

NEW YORK - Coca-Cola is to add a new variant to its Diet Coke brand with the launch of Diet Coke ... is also available as a diet drink. The latest launch follows a number of brand extensions by drinks rival Pepsi, such as Pepsi Blue and Pepsi Vanilla in the summer. The launch, initially in the US ... -songwriter Harry Nilsson, best known for his hit 'Everybody's Talking'. Coca-Cola launched a diet version ...

By Staff, / Brand Republic 13-Jan-04

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