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Toyota quits F1 after seven years

LONDON - Toyota is to disband its Formula 1 team because of "severe" economic conditions, saying ... , which said that Formula 1 did not fit in with its environmentally sustainable branding. Tyre maker Bridgestone has also said it will not renew its Formula 1 sponsorship deal after it ends in 2010. Toyota has been involved with Formula 1 since 2002. This year it finished in fifth place in the constructors ...

By Jennifer Whitehead / Brand Republic 04-Nov-09

Adidas to make €1 trainers in Bangladesh

LONDON - German sports brand Adidas is planning to make trainers priced at just €1 for people who ... Adidas will begin pilot production next year in Bangladesh after being inspired by Nobel Peace Prize winner Muhammad Yunus, who suggested the "social business" project to the firm. Yunus is the pioneer of micro-loans, which help the poor start their own businesses. Adidas said that the 1 price ...

By Jacquie Bowser / Brand Republic 17-Nov-09

Aegis reports 1% revenue rise but remains downbeat

LONDON - Aegis has reported revenue growth of 1% year on year for the first nine months of 2009 ... , including Kellogg's, Beiersdorf, Credit Agricole, Societe Generale and Nokia, which compares to $1bn ...

By Daniel Farey-Jones / Brand Republic 19-Nov-09

ITV News gets new look to bring it in line with ITV1 branding

2, bringing the branding in line with ITV1. ... announced today will further enhance the appeal of our programmes for ITV1 viewers." ...

By Jennifer Whitehead / Brand Republic 22-Oct-09

Blair offered £1m by Tesco for Middle East role

According to the Mail on Sunday Blair was offered a fee in the region of 1m to act as a "figurehead" for the world's third largest retailer. It is believed Tesco hoped Blair would be able to use his diplomatic clout to aid its plans in the region. However the paper said talks broke down over ...

By James Quilter / Brand Republic 02-Nov-09

Social media at work causes £1.4bn 'productivity black hole'

LONDON - Social media sites such as Facebook and Twitter are costing UK firms an estimated £1.4bn a ... The survey, commissioned by consulting and IT services provider Morse, polled 1,460 workers and found that 57% of people on average spend 40 minutes on social networking sites each week. Morse said that this equated to just under a full working week being "wasted" each year, leading to an annual loss of 1.38bn ...

By Jacquie Bowser / Brand Republic 26-Oct-09

Corrie's Tony Gordon to star in web-only episodes

-only episodes of the ITV1 soap.

By Jennifer Whitehead / Brand Republic 05-Nov-09

ITV's 'Collision' heads ratings with 7.5m viewers

LONDON - ITV1 drama 'Collision', which will run in the 9pm-10pm slot every night this week, started ... Although the audience dipped over the course of the first episode, from 8.1 million to 6.8 million ... . The programme's audience grew towards the end of its 9pm-10.35pm slot, giving it an average audience of 1.2 million, with another 225,000 watching on Channel 4+1. 'Flash Forward' on Five pulled in 2.3 million ...

By Daniel Farey-Jones / Brand Republic 10-Nov-09

Channel 4's Kevin Lygo is highest-paid public sector worker

LONDON - Kevin Lygo, Channel 4's director of programmes, earned £1.14m last year, making him ... Lygo was paid a salary of 773,000, plus 12,000 in benefits and a bonus of 350,000 in the 2008/2009 financial year, according to figures obtained by ITV1's 'Tonight' programme. Channel 4's chairman Luke ... More than the PM', is on ITV1 at 8pm tonight. ...

By Jacquie Bowser / Brand Republic 02-Nov-09

STV counters ITV lawsuit with new media rights claim

LONDON - Broadcaster STV, which holds the ITV1 licenses in Scotland, has reacted to ITV suing

By Daniel Farey-Jones / Brand Republic 17-Nov-09

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