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Obesity predicted to fall despite 'toxic food' marketing
reason for the increase in obesity but said the restrictions on advertising to children and food ... to do more. He said brands should be using the "traffic light" food labelling system indicating ... like to see more restrictions for when "toxic food" can be advertised and added that junk food brands ...
By James Quilter / Brand Republic 03-Nov-09
Wall's sausages under food labelling spotlight
The food brand is the latest to be investigated by The Sunday Telegraph as part of the newspaper's ongoing campaign for more clarity in food labelling about where produce comes from. The newspaper points out supermarkets and manufacturers do not have to say where processed food comes from. Wall ...
By Daniel Farey-Jones / Brand Republic 09-Nov-09
BR Video: Consumers downplay influence of food and drink ads
LONDON - Food and drink ads can influence purchasing decisions, some consumers admit in the latest ... Our interviews with members of the public about how advertising influences their food and drink ... that deliver measurable impact on sales. Most people interviewed were unconvinced of the effectiveness of food ... equipment and seeds, encouraging both teachers and children to grow their own food. The campaign included ...
By Susan Billinge / Brand Republic 11-Nov-09
Jamie Oliver partners with Match.com to create food-lovers dating website
on the chef's website that helps food lovers find a partner. ... functionality to help in their quest for love. Oliver said: "I've always found food to be a really powerful way of bringing people together and I thought it would be great if we could get people who loved food ...
By Jacquie Bowser / Brand Republic 17-Nov-09
Fox lines up big brands to promote Avatar
LONDON - Fox has lined up a series of brands across the electronics, food and drink sectors
By James Quilter / Brand Republic 19-Nov-09
M&S to sell other brands for the first time in 125 years
. These categories include alcohol, confectionery, laundry, pet food and personal care. Brands to come ... will be replaced with a branded counterpart. John Dixon, executive director of food, said: "There are some ... quality food retailer." Sir Stuart Rose, M S chairman said: "Our trials have shown us that an edited ...
By James Quilter / Brand Republic 04-Nov-09
Fox's fake 'biscuit safety board' taken seriously by council workers
LONDON - Northern Foods' stunt around the creation of a fictitious "biscuit safety authority" has ... by Northern Foods, the manufacturer of Fox s Biscuits. According to the paper, 813 council workers viewed ... part of the relaunch of Fox's Rocky biscuit . Northern Foods launched a TV campaign for Rocky ...
By James Quilter / Brand Republic 21-Oct-09
Pret a Manger under fire again, this time over chicken sourcing
LONDON - Sandwich chain Pret a Manger has been criticised over its food labelling stance ... of its campaign to simplify food labelling. Last week the newspaper tackled the company over ...
By Jennifer Whitehead / Brand Republic 02-Nov-09
Findus boosts marketing team with new hire
LONDON - Frozen foods giant Findus has hired Nick Jackson to the new role of consumer development ... agencies Findus is Europe's largest frozen food and seafood companies with a 1.1 billion turnover ...
By Staff / Brand Republic 16-Nov-09
Selfridges targeted by Sir Roger Moore foie gras protest ad
LONDON - Sir Roger Moore has paid for and appears in a Peta protest ad opposite Selfridges' food
By Daniel Farey-Jones / Brand Republic 05-Nov-09
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