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Sponsorship Intelligence scoops IOC brief
LONDON - The International Olympic Committee (IOC) has appointed research consultancy Sponsorship ... The IOC said its research needs have been broad in the past and continue to expand with each ... with the IOC to provide this key resource. The research will address the objectives of all IOC stakeholders but importantly it will also feed into the IOC's overall strategy beyond Beijing 2008." ...
By Staff / Brand Republic 19-Jun-08
IOC and Panasonic extend partnership to 2016
Committees and their Olympic teams. Jacques Rogge, IOC president, said: Over the years, Panasonic has ...
By Nikki Sandison / Brand Republic 04-Sep-07
IOC appoints TWI to drive Olympic media opportunities
licences, sponsor-supported highlights and multi-channel delivery. It will also advise the IOC on long ... of 2007. Bill Sinrich, CEO of TWI, said: "Both TWI and the IOC recognise the benefits of combining ... independent producer and distributor of sports programming." TWI first started working with the IOC in 1988 ...
By by Sam Matthews / Brand Republic 18-Jul-05
IOC hires ex-Nike man Lumme as marketing chief
next month to head marketing and sponsorship at Formula One Management. It is understood the IOC has ... the IOC's advertising account, which is held by Saatchi & Saatchi New York and is reported to be worth £62 ... career and I am delighted to be joining the IOC and having the opportunity to work within the heart ...
By Jules Grant, / Brand Republic 11-Aug-04
IOC launches global push with 'The best of us' ad
s first since winning the IOC account, then shows all the teenagers performing in their chosen sports ... of activity by the IOC in the run-up to the Beijing 2008 Olympic Games, since it awarded its advertising ...
By Darren Davidson / Brand Republic 24-Aug-07
Olympics ends partnership with marketing agency
Meridian has been working for the IOC since the Atlanta Olympics in 1996 and services the sponsors of the Olympic Games. The IOC has not announced plans for what will happen for the next marketing period, which ... . In a statement, Gerhard Heiberg, chairman of the IOC marketing committee, said: "I can confirm ...
By Jennifer Whitehead, / Brand Republic 04-Nov-02
United triumphs in battle for Olympics account
in March at the IOC headquarters in Lausanne, Switzerland. Agencies were briefed to devise a campaign ... campaign will run at the event. Jacques Rogge, the IOC president, said: Engaging the youth audience ... . The promotional campaign is an important part of a wider approach by the IOC to communicate, engage and inspire a ...
By Joanne Payne / Brand Republic 26-Apr-07
Olympic Committee shortlists four for global campaign
The agencies have been asked to submit full proposals for the IOC's global integrated marketing communications campaign. The four were chosen following the completion of the IOC's Request for Information ... been called "Celebrate Humanity". The IOC aims to communicate the key Olympic values of "excellence ...
By by Sarah Woods / Brand Republic 21-Nov-06
Oswald heads up Olympic commission for London 2012
Oswald, an IOC member in Switzerland since 1991 and president of the International Rowing ... delivers a successful games. Jacques Rougge, IOC president, said: "With the success of Athens 2004 ... ." Executive director for the commission is Switzerland's Gilbert Felli, who is the current IOC executive ...
By by Sam Matthews / Brand Republic 25-Aug-05
BBC's Olympic coverage under threat as bidding war heats up
jointly with several other European public service broadcasters, was turned down by the IOC, leaving ... pan-European bid for the Winter Games in 2014 and the Summer Games in 2016 was rejected. The IOC said ... by football governing bodies Fifa and Uefa over the World Cup and European Championship. Under IOC rules ...
By Darren Davidson / Brand Republic 03-Dec-08
Jobs
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- , Central London
- INTERNAL COMMUNICATIONS MANAGER, Dylan*
- GOOD BENEFITS, Central London
- Digital Content Manager, Sage UK Limited
- , North East England
- Account Manager, Livewire PR
- £27-33K, West London
