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Ultimate Rugby Sevens website launches

LONDON - Ultimate Rugby Sevens, a website devoted to the rugby union-based game which features only ... a busy year rugby sevens, with the 10th annual IRB World Series taking place, as well as the IRB Sevens Rugby World Cup . ... community. Nigel Starmer-Smith, former England scrum half and lead commentator for the IRB World Sevens ...

By Jacquie Bowser / Brand Republic 22-Jan-09

IRB secures Toshiba as sponsor for Rugby World Cup

LONDON - Toshiba is to back the Rugby World Cup 2007 as the tournament's fifth official sponsor ... community eagerly awaits the start of Rugby World Cup 2007 and a tournament that promises to be the most ... Millar, IRB chairman, said: The appointment of a world leader in the electronics field further ... . Toshiba has sponsored international sporting tournaments before, including the 2006 Fifa World Cup ...

By by Charlie McCathie / Brand Republic 08-Feb-07

IRB hits back in Rugby World Cup image rights dispute

Coalition, despite four news agencies boycotting pre-event Rugby World Cup coverage. ... The IRB has issued a terse statement, in which it says the organisation and Rugby World Cup ... in editorial freedom . Our members remain committed to covering the World Cup via text, pictorial and audio ... imposed by the IRB, the sport s ruling body. The four news agencies are Associated Press, Agence ...

By Darren Davidson / Brand Republic 07-Sep-07

IRB picks Orange as official Rugby World Cup sponsor

World Cup 2007, which will be jointly held in France, Wales and Scotland. ... when the World Cup starts in September next year. The mobile phone giant has previously been involved with rugby, having worked with the French Rugby Federation and sponsored the Romanian national team. Dr Syd Millar, chairman of the IRB, said: "The appointment of a world leader in the mobile ...

By by Alex Donohue / Brand Republic 20-Nov-06

IRB hunts new-media partners for 2007 Rugby World Cup

LONDON - The Rugby World Cup is putting the new-media rights, including mobile and broadband feeds ... The IRB, rugby's international body, revealed this week that it had begun the tender process for the 2007 cup and that it is splitting the tender in two -- one tender for European mobile rights and a second for production services for mobile and broadband feeds. The event will be held in France ...

By by Staff / Brand Republic 21-Jun-05

Emirates named official airline for 2007 Rugby World Cup

LONDON - Emirates is to become the official airline sponsor for this year's Rugby World Cup, which ... Dubai Rugby Sevens and Emirates Airline South Africa Sevens. It also has shirt sponsorship deals with England and Samoa s Sevens teams. Dr Syd Millar, IRB and Rugby World Cup chairman, said: Emirates has ... , will have Dubai-based carrier Emirates feature on the perimeter boards at 12 rugby venues once the World Cup ...

By Alex Donohue / Brand Republic 13-Feb-07

Agency sought for 2007 Rugby World Cup website

LONDON - The organisers of the 2007 Rugby World Cup are on the hunt for an agency to create ... The IRB, rugby union's governing body, has put out a tender seeking an agency to create the official tournament website along with all IRB properties. The IRB Rugby World, which is held every four ... . The tournament, which is the third-largest sporting event in the world, began in 1987. England is the current ...

By by Alex Donohue / Brand Republic 15-Mar-06

British newspapers join Rugby World Cup boycott

joined the boycott of Rugby World Cup coverage started by international news agencies. ... The Daily Telegraph has not published any pictures from the England rugby team ... represents 40 members, in protest at restrictions on the use of images imposed by the International Rugby Board, the sport s ruling body. The IRB will not allow news agencies to post more than 40 ...

By Darren Davidson / Brand Republic 07-Sep-07

Streaker takes to field in Lowe viral for Rugby Sevens

marketing campaign promoting the London Rugby Sevens tournament at Twickenham in June. ... year's World Cup final. It has been running ads in the national press, regionals and in specialist ... that have followed England in the World Cup or have an interest in the game a route into the live spectacle ... The ad, created by Lowe for the Rugby Football Union, promotes the tournament being held on June 6 ...

By Jennifer Whitehead, / Brand Republic 22-Apr-04

Heineken backs World Cup sponsorship with rugby greats

as part of the brewer's official sponsorship of the Rugby World Cup 2007. ... Lynagh and Greenwood will help to highlight Heineken s association with the Rugby World Cup, which ... world cup winners in the build up to and playing of the Rugby World Cup 2007. Both Will and Michael ... and the rugby community. Lynagh was capped 72 times for Australia from 1984 to 1995, playing as captain from ...

By Maria Esposito / Brand Republic 28-Jun-07

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