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Mediabrands appoints George as chief digital officer

LONDON - Mediabrands, the holding company for Interpublic's Initiative and Universal McCann ... . Interpublic created Mediabrands last year to manage all of its global media-related assets. The holding ... to create new media marketplace initiatives that make digital marketing more efficient and effective. He takes up his new role in addition to his position leading Universal McCann's digital and new media ...

By Jacquie Bowser / Brand Republic 06-Jan-09

Robert Coen steps down from Interpublic post after 61 years

with Interpublic Group of Companies' Mediabrands division after more than 60 years in the industry. ... at the age of 86. He plans to remain an adviser to Magna , Mediabrands ' media agency. Brian Wieser, a ... told the New York Times that Magna's media forecasts, which are delivered twice a year in June and December, will begin to reflect the emerging media landscape, with an expanded focus on data and internet ...

By Staff / Brand Republic 23-Mar-09

Microsoft teams up with Interpublic to 're-invent' media planning

LONDON - Microsoft has developed a new piece of software that promises to "re-invent the way media ... -fareast-language:#0400; mso-bidi-language:#0400;} The Media Operations Management System (Moms) has been developed by Interpublic's Mediabrands along with Microsoft Advertising, one of its clients. They have spent six months developing the system, which aims to improve the value derived from media spend ...

By Jennifer Whitehead / Brand Republic 23-Jun-09

Interpublic snaps up media independent

LONDON - The Interpublic Group of Companies has acquired Media First International, a New York ... and Minneapolis. Media First will operate as an independent, standalone business unit within Interpublic ... roster," Bell said. "A number of Interpublic agencies share important clients with Media First and have ... and that senior executives at Media First will have earn-outs. Last year, Media First managed $330m (£226m ...

By Jennifer Whitehead, / Brand Republic 05-Jun-02

Interpublic moots media offering overhaul

NEW YORK - The Interpublic Group is understood to be planning a major overhaul of its media ... of the departure of Terri Santisi, Interpublic Media's chief financial officer to sports and marketing firm IMG ... of Interpublic media offering is expected soon. If you have an opinion on this or any other issue raised ... The move comes after several high-profile media losses for the group, which houses media networks ...

By by Staff / Brand Republic 17-Oct-06

Interpublic reorganises operations globally

LONDON - The Interpublic Group of Companies is to reorganise globally, introducing a new structure ... in the marketplace. Importantly, through the new organisations, each Interpublic unit will now be linked to a full complement of global marketing and marketing communications services. Additionally, Interpublic ... -elect, respectively. They will report to Larry Weber in his role as head of Interpublic's Advanced Marketing Services ...

By Staff / Brand Republic 11-Jul-01

Interpublic launches entertainment unit

NEW YORK - The Interpublic Group of Companies, recently linked to buying both a literary and a ... and Entertainment Group will also work closely with Magna Global, Interpublic’s media negotiation unit, which ... The unit effectively sees a number of sector-leading companies collaborate under the "Interpublic ... group’s companies and other Interpublic clients. It will be run by Pat Kingsley who runs PMK, which ...

By Staff, / Brand Republic 20-Jun-02

Interpublic sees signs of recovery

NEW YORK - The Interpublic Group of Companies, the world's second-largest advertising company, said ... At the Mid-Year Media Review conference, Interpublic's chief financial officer Sean Orr said ... , Interpublic, owner of the advertising networks McCann-Erickson Worldwide and Lowe & Partners, saw its share ... ." The conference also heard that Interpublic has won $744.6m (£500m) in new business in the first quarter ...

By Staff, / Brand Republic 20-Jun-02

BBC World appoints Joshua to handle global work

Joshua to handle its global trade advertising, direct marketing and promotional business. ... Joshua will work on a new creative campaign to appear in the trade press during spring, which aims ... " of international current affairs. Seema Kotecha, head of marketing at BBC World, said: "Joshua demonstrated a ... of international clients, media agencies and affiliate partners." Dick Bloomfield, business development director ...

By Jules Grant, / Brand Republic 02-Feb-04

Joshua G2 appoints Budimlija as head of planning

LONDON - Below-the-line agency Joshua G2 has appointed Verra Budimlija, the former head of planning ... on campaigns for Transport for London at M C Saatchi. Nick Spindler, chief executive at Joshua, said: Joshua ... with no restrictions in this new media neutral world. I think she s going to have great fun working with us. ...

By Alex Donohue / Brand Republic 25-Jan-08

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